Mike Filsaime is the founder of GrooveFunnels, and is an tech industry insider with over 20 years experience. Mike has done work with several large and prominent companies. He has an estimated net worth of over $50 million. Mike Was born in Long Island, and previously worked as an Sales manager for car dealerships. In the early 2000s, he used his IT knowledge and marketing experience to found his own companies. He founded several diverse application, web, and marketing services solutions across the tech world.

Key Takeaways:

• Mike Filsaime is a digital marketer and the creator of GrooveFunnels. He's been in the industry for about twenty years.
• Mike Filsaime is an IT guy. He was born in Long Island, New York, in 1967.
• Filsaime's college education occurred in the 80s. At the time, he studied Business Administration and Computer Science.

“In this article, we'll get a close look at the GrooveDigital CEO, his history, net worth, current projects, and where he’s headed in the near future.”

Read more: https://www.groovefan.com/who-is-mike-filsaime/

To achieve maximum effectiveness, an audit should be done on your YouTube channel. You should ensure that your channel is appearing to the right audience, and achieving accurate conversions. There is much competition on YouTube, and having unique and valuable content is what makes your channel stand out. Many online shoppers use videos to make purchase decisions, making it paramount to have a strong video presence. You should review your YouTube dashboard and carefully analyze your KPI.

Key Takeaways:

• Although most users may not actually think of it as such, YouTube isn't merely an engaging social media site. It's also an excellent search engine.
• In other words, the SEO efforts you work hard to implement in for more obvious search engines, like Google, or also relevant for YouTube.
• If you regularly use YouTube to generate marketing media, you should audit your site to get vital statistical data, such as which of your generated videos are getting the most views.

“With over 2 billion active users, YouTube is among the world’s most popular social media platforms. Roughly 73 percent of US adults have a YouTube account, which means it’s an excellent opportunity for marketers to generate new leads and promote content.”

Read more: https://neilpatel.com/blog/youtube-audit/

There are many different advanced and alternative search engines that you can use instead of the usual ones such as Google and Yahoo. DuckDuckGo is a search engine that doesn't track your history and doesn't personalize your searches. This is good for users who are worried about their privacy. Gigablast is an open source search engine that has a very old school look and returns results quickly. Finally, Ecosia is a search engine that helps plant trees every time you use their search engine.

Key Takeaways:

• Currently, data shows that the top three search engines are Google, Bing and Baidu. However, that is not even close to an exhaustive list of available engines.
• For those that would appreciate a bit more privacy when searching there's DuckDuckGo.
• DuckDuckGo's special hook in the search engine world is that it promises users it will not personalize searches or results.

“If you want results from the top three search engines, but don’t want to go to them individually, try Dogpile. Its results are pulled from the top three search engines “without all the mess.””

Read more: https://neilpatel.com/blog/alternative-search-engines/

Understanding the needs and motivations of buyers is essential to make consistent and effective sales. Customers have different needs and motivations, of various urgency, and having knowledge of what drives the purchase is key. Research should be done into the buying process, and attempts made to get into the mindset of the prospective buyer. People follow key behavioral patterns, such as reciprocity. Humans value commitment and consistency, and want a company they an trust. Showing proof can gain their trust.

Key Takeaways:

• Sales psychology is an already thoroughly well-researched field which delves into the unseen triggers that get customers to buy your product.
• For example, data suggests that in the main, most of us buy an item primarily based on an emotional trigger, then find a more logical reason to justify the buy.
• A good strategy to use when initiating a new sale is to remember Maslow's heirarchy of needs and then decide which need is likely uppermost in your target's mind.

“Gerald Zaltman, professor emeritus at the Harvard Business School and the author of “How Customers Think: Essential Insights into the Mind of the Market,” argues that purchase decision-making happens primarily in the subconscious mind.”

Read more: https://www.clickfunnels.com/blog/sales-psychology/

Today we look at Andrey Azimov quest to go from having little coding skills to being called a maker of the year and a full time independent software developer. The reason why he was successful is because he made his goals public and shared his failures along the way with others. Another creative way to get started is by having a landing page that introduces your product before it's officially launched. You could also consider giving away your app at no cost.

Key Takeaways:

• Just because you haven't officially launched your new product offering doesn't mean you can not create a landing page for it.
• With your landing page in place, you can start gathering emails for possible new leads before you've even sold your first new item.
• Another good way to generate interest and drum up business for a new product, even before it's officially out, is to create a great, free online course about a topic relevant to the product.

“So if you want to launch a new business, consider building in public. It’s a great way to get a ton of exposure without spending a fortune.”

Read more: https://www.clickfunnels.com/blog/creative-ways-to-promote-a-product/

It’s quite obvious that the most direct way to increase the revenue is to increase the sales for your business. Of course, that’s easy to say, but making it actually happen is not easy. When you think about the ways to increase your sales, it is sometimes necessary to get out of your comfort zone and think in a creative way. Consider using tiers for your pricing structure or cross-sell products and services to your existing customers. Utilize an affiliate marketing program, which would be a good promotional tool for your business.

Key Takeaways:

• After you use your leads to generate sales, you can still use them to generate further sales. For example, you can upsell.
• Upselling is when you sell a customer you already have a newer and potentially more sophisticated, or interesting, version of a product they already own.
• Another way to continue mining those already used leads is to use the technique of cross-selling. Cross-selling is all about offering a complementary product.

“It may take a while to get it right, but once you do, you will start getting more sales without having to do much to keep them coming in.”

Read more: https://www.clickfunnels.com/blog/unique-ways-to-increase-sales/

Thank you pages can be utilized to secure the level of commitment from the subscriber. You have someone who is definitely interested in your site, so it is time to ask them for even more of a commitment to you. Are you selling something, offering a newsletter, want a confirmation email sent so you can verify their information? You want to let them know how taking further action benefits them. Will they be getting a great newsletter, a discount? You can also use the Thank You page to grow your users by asking the subscriber to invite a friend.

Key Takeaways:

• Marketers are generally aware of sales opportunities to be mined on their landing pages. They may be less aware of such opportunities, available and yet going unused, on their Thank You pages.
• The Thank You page is the page specifically shown to a new subscriber either after their initial email subscription, or after the subscriber's email is confirmed.
• Although a Thank You page is specifically about expressing gratitude it can have other uses too. Such a page can also be used to develop sales leads and also to get more social media followers.

“The reason why these often overlooked pages are more powerful than most entrepreneurs realize is what is known as the Commitment and Consistency principle of persuasion.”

Read more: https://www.clickfunnels.com/blog/thank-you-page-examples-and-tips/

Online marketing requires being on top of every tool that can give you an edge. Youtube Live is a tool that many people haven't picked up on as they feel like Facebook covers everything they need. Live video isn't just for video game streaming and can be used to pull leads to your organization. You might not know what you'd like to broadcast but simply customers would like to get to know you and you can choose how you'd like to express yourself.

Key Takeaways:

• Sadly, YouTube is a much underutilized marketing tool, because literally billions of hours of YouTube are watched daily.
• Data shows that more than two thirds of people polled would rather watch a video than read a blog post.
• Even more to the point, 70% of those that indicated a preference for videos also selected YouTube as their video platform of choice.

“Live video has been around for a few years, but many marketers still stick to the “tried-and-true” digital marketing methods like blog posts and social publishing.”

Read more: https://neilpatel.com/blog/youtube-live-leads/

A sale funnel has to primarily do two things to be successful. They need to engage with the users while providing value at every stage. Bring awareness to your deal and then get them interested. These are the first two steps of AIDA. Finish this funnel with desire and a call to action. All of the products in your funnel should be related to each other so that the customer is not turned off and distracted.

Key Takeaways:

• The traditional sales funnel is based on a model that was actually developed back in the nineteenth century.
• Elias St. Elmo Lewis developed the AIDA model upon which more modern sales funnels are based.
• AIDA is actually an acronym. It stands for awareness, interest, desire and action.

“The reason why this sales funnel model is called The Value Ladder is that at each step you provide more value to the potential or existing customer.”

Read more: https://www.clickfunnels.com/blog/sales-funnel-optimization/

In a digital world in which we live today, it seems that information never goes away once it becomes public. Single move that wasn’t right at the time can cause problems for your business for many years in the future. Understanding the mechanism of removing such information from virtual world can mean the survival of your business. There are many reasons why you may need to remove damaging information, but perhaps it is simply outdated. Before you decide to remove information, review whether such effort is worth your time.

Key Takeaways:

• There are many reasons you’d want to remove information from Google. If there’s incorrect, problematic, or outdated info about you or your business online, it can harm your site’s performance.
• You might find that, for whatever reason, there’s information on Google about you that doesn’t belong there. There are a few different reasons why this can happen, and most of them are harmless.
• There’s also a lot of distrust in data these days, so it’s even possible that a news network or online outlet has posted incorrect information about you.

“In this article, I’ll cover everything you need to know so you can manually remove information from Google; instead of waiting for them to do it for you.”

Read more: https://neilpatel.com/blog/remove-information-google/