Did you know that 90 percent of Fortune 500 Companies use competitive intelligence to gain an advantage over their competition?

Competitive intelligence is the ethical collection and analysis of your competitors’ information, best practices, and overall organization.

The phrase “spying” tends to have a negative association but it’s really one of the best ways to figure out what the sites ranking above you are doing that’s working.

When you’re working on competitive intelligence, it’s important to collect as much information about them as possible.

But how do you do it?

Ubersuggest is a research tool that not only helps you with SEO, but helps you find out what your competitors are doing and how to beat them.

How to Spy on Your Competition Using Ubersuggest

Spying is a great and perfectly moral way to see what the competition is doing to get ahead of you in the SERPs. It’s important to understand that the first five organic results amount to 67.6 percent of all clicks. If you’re not in the top five, you can’t expect a lot of traffic.

You’ll want to start by making a list of competitors to model after. Keep in mind they don’t always have to be in your niche but you want to find sites that are ranking higher than you for the keywords you want.

To find your competition, do a manual search or use a tool like Ubersuggest to search for your target, highest-value keywords, and see who is ranking at the top of the SERPs.

Once you’ve got your list, you’re ready to start sleuthing.

1. Search From Ubersuggest Home Page

One of the easiest ways to get started spying on your competitors using Ubersuggest is through the homepage. First, simply enter your competitor’s main domain URL in Ubersuggest.

When you’ve done that, you’ll want to look for the following metrics and take note of them:

Organic keywords – This is the number of keywords that a domain ranks for. It’s important because if they’re outranking you, they’re likely ranking for more keywords than you.

You can use this data to find keyword gaps and see what keywords your competition ranks for that you don’t. Perhaps they found a really low competition keyword that you’re not going after.

You could then create a piece of content around that keyword and rank relatively easily.

Organic monthly traffic – Take notice of how much traffic your competition gets and compare it to your site.

You can use view your competitors’ traffic as a way of seeing where and when things fluctuate. Google updates its algorithm frequently, which contributes to constant traffic fluctuations. USe your competitor’s traffic trends as a benchmark for your own KPIs.

Domain score – The overall domain score from 0-100 is critically important to the success of a website. Sites with a higher domain score don’t necessarily need to work as hard at producing quality content because Google tends to favor whatever it is they put together since the site is already trusted.

Backlinks – Backlinks are another highly important piece of the SEO puzzle. A backlink occurs when someone links to your site from their page. The more backlinks you have to a piece of content, the more Google looks at it with favor.

Use Ubersuggest’s backlink checker to dig into the backlinks your competition is getting, and go after the same or similar links as part of your backlink strategy.

2. Track Competitors From Within Your Own Project

Once you’ve created a project in Ubersuggest for your website, you’ll want to go to your dashboard.

On the very bottom of the dashboard there is a bar labeled, “my competitors.” Here you can find opportunities to track what your competitors are doing and figure out information about their keywords, keyword gap, traffic, and backlinks.

The most useful feature I find with this is the comparison of common keywords to keyword gaps.

Common keywords are keywords that both you and your competitor rank for. You can use this to figure out which keywords they’re outranking on, so you can start looking at their content to see what updates you can make to yours.

As for keyword gaps, you can use this to figure out what new pieces of content you should create around low-hanging fruit keywords that they’re already ranking for.

3. Create a Competitor Project

One great feature of Ubersuggest is that it doesn’t limit what websites you can add as a project, this makes it easy to spy on your competition. Here’s how you’ll do it:

1. Head back to the dashboard and create a new project for each individual competitor website.

2. Add all the keywords that suggest you track (these are keywords your competitor is already ranking for… can it get much easier than that?) and feel free to add any others that you might be interested in or curious about.

3. Add other competitors to the project to see how they’re measuring up against each other.

4. Go through the list of “Top SEO Opportunities” on the competitor project dashboard to learn from what they’re doing wrong and find opportunities where you can improve your site in places where they’re underperforming.

5. Scroll down the dashboard to get a view of how they’re performing with backlinks. You can even click through on the link in the dashboard to get details on who’s linking back to them to find websites to target with backlink requests.

Even putting in a small percentage of this effort can make a huge difference on your overall SEO.

4. Track Their Keywords

You can also create a keyword list to start tracking the top keywords your competitors are fighting for. This is one of my favorite strategies.

Save keywords into lists using Ubersuggest so you can come back to them later.

• Organize keywords into meaningful lists
• See aggregate data for each list
• Save your keyword research
• Easily continue from where you left off

When choosing keywords to track, here are some tips:

• Track keywords that you’re not tracking but your competitors are
• Use the Keyword Idea Report for inspiration
• Track keywords that include their name or location
• Track keywords that include specialty services/products that you don’t offer
  • Example: If you’re a coffee shop and your competitor offers a specialty latte and it has search volume, track it as a keyword.

The big question is, why? Why track all this information and will it really make a difference?

Let’s face it, there are over 200 ranking factors that Google uses to determine who ranks where. There’s no way we can get everything right.

Keyword research is one of the things we can control–and we can do it well with the proper procedures and steps.

You could also spend days, weeks, and months researching keywords on your own trying to figure out what you want to rank for. The result could be, nothing.

Instead, see what people are already ranking for. Piggyback on what others are doing right.

This is the fast track.

Of course, don’t expect to hit a home run every time, that won’t happen. You’ll win some and lose some, but you’ll be able to do it much faster by tracking competitor keywords instead of coming up with everything on your own.

5. Research Their Backlinks

Ubersuggest has a Backlinks Opportunity report as well. This tool allows you to enter your own website and multiple competitor websites to see where they’re getting their backlinks from.

This can help you in the following ways:
1. Get insights into what content is popular for your competitors that you may be able to write about from a different perspective (or you may already have content written about).

2. Quickly create a targeted list of websites to go after to share your own valuable content with (if they liked your competitor’s content, there’s a good chance they’ll also like yours).

3. Prioritize who you want to reach out to based on the referring domain’s Domain Authority and relevance to your business.

Let’s break down each of these points to help understand why they’re important.

Figuring out what pieces of competitor content is popular can help you create something shareable, something that people want to link to.

The reality is, you can reach out to anyone you want but if the content you’re sharing with them isn’t amazing, they’re not going to want to link to it.

From there you can create a targeted list of websites to go after with outreach. This is especially true if you’re researching competitors in the same niche.

With the number one result in Google averaging about 3.8 times more backlinks than the rest of the positions on page one, it’s safe to say that backlinks are still one of the most important ranking factors.

6. Download the Chrome Extension

Being able to have information at your fingertips is important and with the Ubersuggest Chrome Extension, you can. By downloading the extension, you can see keyword insights directly in the Google search results, YouTube, and Amazon.

Downloading it is simple and you’ll receive all the data right on the Google search results page. Information like domain authority, keywords, and monthly traffic will all display right underneath the title tag of the website.

You’ll also get traffic volume data and keyword difficulty information about the keyword you searched and related keywords.

BONUS TIP: Find Your Competitor’s Mistakes and Avoid or Leverage Them to Your Advantage

One great way to get ahead of the competition is to figure out what they’re doing wrong and how you can capitalize on it. Take a look at the competitor’s Site Audit Report and check the health of their website.

You can look through various SEO issues to see what’s going on with their site and how you can capitalize on their shortcomings.

Maybe their site is a bit slow? You could ensure that your site runs fast so that it can’t be used against you.

Maybe they’re lacking proper meta descriptions and title tags on some of their content? You can create a competing piece of content and ensure it gets proper metadata.

Tips:
1. Find the websites that are giving your competitors backlinks and reach out to those sites with your own valuable content for them to link to.

2. Find the pages that have the most traffic on your competitor’s website to see if you have a similar webpage that competes. If you don’t create one! If you do, optimize it more with targeted keywords.

3. Are you fighting for the same keywords? Try and differentiate yourself by finding the missed opportunities. Look for long-tail keywords or keywords with lower search volume and lower search difficulty ratings.

Conclusion

Competitive intelligence helps you figure out what your competition is doing right and what you’re doing wrong, it’s really as simple as that.

If you can find out what they’re doing and how they’re succeeding, you can use that as a springboard for your success. To do so, you need a great competitive research tool.

Using Ubersuggest for keyword research provides versatility and simplicity to the SEO process. You need a tool that helps you do a lot of things without complicating it.

Click here to sign up for Ubersuggest for FREE today! If you want help with your keyword, SEO, or marketing strategy, you can also reach out to our agency for help.

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By: Neil Patel
Title: How You Can Use Ubersuggest to Find Out What Your Competitors Are Doing and Beat Them
Sourced From: neilpatel.com/blog/ubersuggest-competitor-tracking/
Published Date: Tue, 24 May 2022 10:53:30 +0000

Did you miss our previous article…
https://internetlib.org/?p=4412

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It used to be difficult to design websites, but this is no longer the case.

When I started designing websites years ago, there wasn’t much information. You had two choices: learn the basics of web programming languages or hire an experienced designer. The first option is time-consuming and difficult. The second is more expensive.

After trying for a while to design everything myself, I finally hired a professional designer. Although it was more than I wanted, I couldn’t choose.

Website owners today have access to more resources. You don’t need to hire a designer to create a professional website.

You’ve found the right place, whether you’re an absolute beginner or looking for a different way to create websites. This step-by-step guide will show you how to create a website.

My Favorite Tools For Website Design

Wix is my favourite tool for web design. It is essentially an alternative way to web design.

Wix is a free website builder that allows anyone to create and design a website starting from scratch.

Wix is so easy to use. Even though Wix is a very simple tool, the final design looks professional. It will be assumed that you hired a designer.

This effortlessness also extends to other important matters you don’t want or can’t handle on your own like reliability and security.

Wix optimizes both for you and your visitors.

They also offer automated site backups to make sure you never have to start over in the event of a disaster.

Wix’s versatility is another reason I love Wix. Wix can be used to design any type of website.

Wix is able to create everything from simple blogs to portfolio websites, online stores, restaurants websites, small business websites, and many more. Wix is unlike other website builders.

Continue reading and I will show you how to create a website using Wix.

First Step: Create a Wix account

Sign up for Wix. Go to Wix.com to create an account. It’s 100% free and you don’t even need to provide your credit card details.

Simply click on one of the “Get Started” buttons located on the homepage, or any other part of the site.

Wix’s sign-up process is faster than other platforms. There are no complicated fields to fill out. They only need your email address and a password.

Even better, you can sign up without typing anything by using Google or Facebook.

Wix will guide you through the entire website design process once you have signed up.

Step 2: Select Your Website Type

Next, decide what kind of website you want. The answer to this question will impact your design choices.

A personal blog and an eCommerce website, for example, will have very different design choices. A portfolio website that showcases photography or custom art will not have the same design choices as a local restaurant site.

Wix makes it easy to complete this step. After selecting your preferred website type, you will be asked to do so.

Wix will present you relevant templates based on your answers. If you choose “online store”, the layout will include product pages and product categories. It also makes it easy to create a checkout process.

Wix gives you two design options after you have chosen a type of website.

• Wix ADI will create a website just for you.
• Use the editor to create your website.

This option is simple and great for those in a hurry. Wix will create a website for you by answering a few questions. It is amazing how fast the process takes.

In less than 5 minutes, you can have a new website design. You can customize the pages with your content and you are done.

We’ll stick to the second option, which is creating a website with the Wix editor. This will allow you to have more control over all aspects of your design.

Step 3: Choose a Template

It’s easier to use a template than to create a website from scratch.

Browse through the various options. Which styles appeal to you? What templates best reflect your brand image? Wix offers thousands of templates. It can seem overwhelming at first. You can narrow down your focus by focusing on the type of website you have.

In this case, I chose a website for a business. This is a very broad category. You can focus your attention further on types of businesses by looking to the left side.

Wix offers templates that are specifically tailored for professionals such as lawyers, consultants, and real estate companies. Each website type has subcategories and templates.

If you choose “online store”, you will see templates for clothes, jewelry, electronics and beauty products. Wix offers templates for personal blogs and travel blogs, fashion blogs, podcasts, and more.

The template is the basis for all other elements of your website design. This is why it’s important that you take your time with this step and not rush. While you can still customize the design elements to your liking but it’s easier to use a template.

Step 4: Edit Your Layout

Within seconds of landing on your homepage, website visitors will form an opinion about you. The design of your website is crucial.

Wix templates are already optimized for an easy-to-use design. You have the flexibility and freedom to make changes.

This is the example of how I edit the template “Business Consultant”. Let’s suppose I wanted to change the position of the headline on this homepage. Simply click on the Wix box and drag it to another place on the page.

Or perhaps I want to move the “Learn More” call-to-action in the right-hand side of the screen. It’s easy to click on it, and drag it wherever I like.

When you first get started, I recommend that you move some things around. This will allow you to get familiar with the Wix editor and make it easier for you to use later. You can always go back to the original design if you don’t wish to make any layout modifications.

Step #5 – Prepare Your Content

Your site’s content is an important component. Without knowing exactly which materials will be used on your website, you can’t finalize the design.

Gather images, videos and GIFs.

Let me give you an example to show you my point.

This same template for business consultants is still being edited. This is where I would swap the picture with a photo of me. Before I do this, I need to consider the text copy at the bottom left of the screen.

As I have highlighted above, this template defaults to some empty space. Although I believe that blank space is an essential web design feature, it is not how it’s being used here.

These are my options.

• Add a paragraph to the blank space with a full-length photograph (such as the one shown above).
• You can use a smaller image (like a headshot), and only one paragraph of text.

Both of them will help me achieve my goal to eliminate the empty section on the page. Can you see how each component affects the other? This is all related to design. It’s easier to have your content ready ahead of time.

Step #6: Define Your Branding Strategy

Think about how your visitors will view your website. Your brand image will be directly affected by things like color schemes, fonts, or other design elements.

The “Theme Manager”, located on the left-hand side of the Wix editor, is the one you need to click. This button has an “A” symbol and looks similar to a raindrop, or paint drop.

You can also change the theme colors of your website from here. You can also edit your default text themes, both for paragraphs and headers.

The current color scheme is perfect for a business consultant in this instance. It is modern and professional. Let’s suppose you were creating a website for children. Bright colors and bold fonts can make it more enjoyable.

You’ll need to ensure that your color scheme matches the content of your logos or other materials.

Step #7 – Add Landing Pages

Each landing page will have a unique design. Although they all should follow the same branding principles as your home page, there will be some differences in the design choices.

Click the top icon in the Wix editor to add a new page. Click “Add page”, as I have highlighted below.

Your header and footer will be the only things that make up new pages. You can add a “strip” to any page, based on the content.

To browse the options, click on the “+” button in the editor.

This is a mini-template. Use the same principles that you used in step 3 to choose your overall template for your site.

This is a much easier way to create new landing pages. Wix has so many options, it is not worth building your pages from scratch.

Step #8 – Focus on Usability

Sometimes, it is easy to lose sight of how visitors will interact with your site during the design process. User experience (UX), however, cannot be ignored.

When they visit a website, there are some design standards that people expect. They expect the navigation menu to appear at the top of the page. They expect contact information to be included in the footer. They expect the logo will take them to the homepage.

Let’s take a look at something simpler, such as a navigation menu.

This example shows that there are only four pages within the menu. One or two additional pages could be added. It’s just too much.

Imagine this: A website with 10-20 pages. It would be a catastrophe. Visitors would not find what they are looking for because the top of the page is too cluttered. This would be a bad design decision overall.

Consider usability when making design choices, including scroll effects, architecture, white space, architecture, CTA placement, and scroll effects.

Do not try to invent the wheel. Use web design best practices to ensure a smooth UX.

Step 9: Optimize Design for Mobile Devices

Statista estimates that roughly half of global web traffic is generated by mobile devices. There’s a chance that every visitor to your site will be using a tablet or smartphone to browse the web.

Mobile-friendly website design is essential. Mobile conversions will be impossible if your website design is not mobile-friendly. Visitors will bounce off the site.

Wix makes it easy.

To switch to the mobile view, click on the mobile icon from the editor page or previewer page.

Wix will optimize your website automatically for mobile. It’s a good idea, however, to go through everything yourself and make any necessary changes. You can change the mobile version of your website if you notice something that you want to change.

Step #10 Publish Your Website

After you have finalized your design, it is time to make your website live.

You should remember that your website doesn’t need to be fully finished before you publish it. You can always add pages later. Once you have a website, an about page, contact page and a few other elements, publish it so that you can generate some traffic. Make sure to not publish pages that aren’t complete.

To continue, click the blue “Publish” button in the top right corner of your Wix dashboard.

Wix is 100% free to design and publish websites. There’s one catch.

Wix users who are not paid will not be able to personalize their domain. Your Wix account name is included in all domains. Next, Wix branding and your site name are added. The domain would be, as you can see in the above example.

http://neilpatelsample.wixsite.com/mysite-1

This is not an option for any business website. This is fine if the site is used only to experiment with web design principles. If you want to create a site that is legitimate and has real visitors, then you will need to upgrade to Wix Premium.

You can now use your custom domain name either directly from Wix or through a third-party domain registry. Wix will provide you with the domain name if you do not have one. It is easier to manage everything from one platform.

Conclusion

Over the years, website design has evolved tremendously. New site owners no longer have to face a daunting task or make costly investments.

Wix is a website builder that eliminates the need to create websites from scratch.

People with no design experience or non-technical users can use a template to populate their website with custom content. You don’t need to know any programming languages or hire an artist.

You can sign up for Wix and follow the steps listed above to create a professional website in just minutes. It’s easy!

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By: Neil Patel
Title: Website Design: The Complete Guide
Sourced From: neilpatel.com/blog/website-design/
Published Date: Fri, 20 May 2022 13:00:00 +0000

Marketing Insider Group published The Most Effective Guide to Keyword Research.

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By: Michael Brenner
Title: The Most Effective Guide to Keyword Research
Sourced From: marketinginsidergroup.com/content-marketing/the-most-effective-guide-to-keyword-research/
Published Date: Mon, 23 May 2022 10:00:23 +0000

Marketing Insider Group published The 5 Essential Marketing Lessons from the Sharing Economy.

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By: Kelsie Feeney
Title: The 5 Essential Marketing Lessons From The Sharing Economy
Sourced From: marketinginsidergroup.com/strategy/marketing-lessons-sharing-economy/
Published Date: Fri, 20 May 2022 14:00:00 +0000

Did you miss our previous article…
https://internetlib.org/?p=4402

Marketing Insider Group published 9 ways to increase your email open rates.

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By: Erin McShea
Title: 9 Ways to Boost Your Email Open Rates
Sourced From: marketinginsidergroup.com/content-marketing/improve-email-open-rates/
Published Date: Fri, 20 May 2022 12:00:00 +0000

Your digital marketing agency will only be as effective as the tools it has.

You can’t give the best recommendations for improving their websites if you make poor client SEO reports.

Ubersuggest is here to help.

Ubersuggest is a website analysis and SEO tool that offers the best suite of reports. These reports can be used to help clients or make optimizations.

This post will explore the reasons agencies love Ubersuggest, and provide an in-depth review of its reports and tools.

Why Agencies Love Ubersuggest for Client SEO Reporting

Ubersuggest offers paid and free SEO and website auditing tools to both individuals and agencies. It has gained popularity in recent years. boasts over 50,000 users.

Ubersuggest, a digital marketing agency tool that allows clients to evaluate their websites, is a valuable one. You can access a variety of reports and tools, including keyword research, analysis, technical SEO and site speed.

The variety of reports make it an excellent tool for agencies to evaluate a client’s website. Don’t be deceived by the number of reports. These reports offer a lot of depth, which allows agencies to dig deeper into the data to provide valuable insights for their clients.

8 Ways Agencies Use Ubersuggest

Although we can talk about Ubersuggest’s many reports and tools, it is more helpful to understand agency use. Here are eight ways that agencies can use Ubersuggest to market to their clients.

1. They create multiple projects per account

Agent analysts have to manage multiple client SEO projects simultaneously. Ubersuggest allows your agency to create one project per client for each account. This allows you to manage up 15 clients from one account.

It is easy to create a new project:

1. Click on “New Project” at the top of the Dashboard section.
2. Enter domain name and website name.
3. For tracking purposes, select the language/country.
4. You can add keywords to rank tracking by either manually entering them, copying/pasting or uploading a CSV.
5. You can either type in the top competitors of your client or select from the pre-populated list.
6. You can choose your tracking preferences and how much assistance you would like from Ubersuggest’s specialists.

You’re all done!

You can toggle between multiple clients SEO projects once you have created them.

2. Conduct technical audits

Did you know Only 15% of websites are able to maintain acceptable page speeds?

An easy way to identify low-hanging fruits for your client is to conduct a technical SEO audit. Every audit will identify various technical SEO elements such as duplicate headers and title tags, SSL certificate errors and a lack of meta description.

Ubersuggest is fast enough to run a SEO audit in just three minutes. Here’s how.

Visit our SEO site auditor or click on “Site Audit” to the left of the Ubersuggest Tool.

Enter the URL you wish to audit and click “Domain” to perform a site audit. Or, “URL” to perform a page-level audit.

Click “Search.”

The audit is divided into three sections.

• Overview
• Site Health
• Site Speed

The overview section will include information about on-site SEO elements and search traffic.

Site Health is an actionable section that provides a breakdown of your domain page by page. This section will show you the issues and errors that are present on your client’s website, so that you can take immediate action.

This section provides key takeaways that you can give to your clients so they can get value right away. This will help improve their website and increase their trust in you.

The Site Speed section is easy to understand. This section provides information about the loading times for desktop and mobile as well as an explanation of how long it took to load each page element.

An excellent tool to give you and your client actionable information that can improve their site’s performance is the technical audit.

This resource has proven to be invaluable for both agencies and clients.

3. Complete Keyword Research

Ubersuggest is a tool that allows you to target the right keywords to your client’s SEO.

We don’t think so. We don’t believe you?

Marketing agencies know the importance of targeted keywords that have been well researched. Keyword research is often not a priority for clients. Your clients might be using a few keywords that aren’t optimized or suitable for targeting.

What can you do to help? Ubersuggest makes it easy to become an expert on your client’s SEO needs. Simply ask your client to provide a list of keywords they are using and then plug them into the Keyword Ideas report.

Ubersuggest’s client SEO report provides a wide range of keyword optimization options, including new keyword ideas and related keywords. It also addresses questions that your client should answer when writing blog posts. This report will allow you to identify high-traffic keywords that are low-competition and help your client target them.

However, the initial keyword audit is not all.

Sign up to receive notifications about keywords so you know when they are most popular and when it is best to target them in both organic and paid campaigns.

4. Competitive Analysis

In the United States, e-commerce sales grew by 14.2 percent between 2021 and 2023. How can you ensure you are capturing your share of the growth without analyzing the competition?

It is crucial that your client conducts a competitive SEO analysis.

Your client will gain a greater understanding of their competitors if they know more about them. Your clients can then begin to create their niche by using this information.

You need to know where to start. Ubersuggest’s similar websites report.

The Similar Websites report will reveal which keywords your competitors rank for. The report will provide you with a list of keywords your client shares, along with keyword gaps, estimated traffic and backlinks to competitors.

This information will allow you to create a complete one-on-one comparison between your client and their top competitors.

• What are their weaknesses?
• Where are they the best?
• What are the steps they can take to improve their rankings, traffic, conversions, and other factors?

5. Tracking rank

Your client’s website must rank on Google’s Search Engine Results Page (SERPs) if you want it to be found.

Why?

Only 0.78% of Google searchers click results from the 2nd Page. The CTR is worse as you dig deeper.

You need rank tracking to improve the SEO of your clients.

Rank tracking allows you to monitor your client’s website rankings and track their progress so that you can react. It’s important to track site performance and rank once your client has made changes to their website.

Ubersuggest’s Rank Tracking Report will give an overview of performance changes including:

1. The number of keywords that have seen a rise in their rankings over time.
2. The number of keywords has decreased.
3. The total number changed.
4. The average position is shown in a graph.
5. Current search results rankings for your keywords.
6. Detail information about each client’s tracked keywords

You can have the report emailed to your client each week for optimal performance tracking.

Select the client dashboard, then click “Rank Tracking” on the left-side menu. The ranking can be tracked based on specific dates, regions, or selected keywords.

This report has the best advantage: you can monitor site performance and keyword-level performance to identify SEO draggers and drivers for your client.

6. Link Building

Backlinko has found that the #1 Google search result has an average of 3.8% more backlinks than those in positions 2 through 10.

Simply put, high-quality backlinks will increase the rank of your site over similar websites that have fewer.

Link building is not about quantity anymore, but quality. This is why it is an integral part of client SEO reports.

Your site’s domain authority will determine how high your SERP rankings. A solid link building strategy is crucial to your success.

How can you start to help your clients? Ubersuggest’s Backlinks Opportunities Report:

This report will provide you with an overview of which websites are linking to competitors’ websites.

This information will allow you to gain a better understanding of what high-quality websites are looking for in terms of content. This strategy may not work if your client isn’t able to provide the content.

You can run the Backlinks Overview Report while your client is building their backlink profile. This report will display the following:

• your clients’ domain authority
• How many domains link back to them?
• Number of backlinks to the website of your client
• Over time, backlinks and domains change
• New and lost domains, and more

Both Ubersuggest reports and marketing agencies are important for clients who rely heavily upon them for backlink support and opportunities.

7. They use the Chrome Extension

The Ubersuggest Chrome extension is used by over 300,000 people.

Regardless of how busy agencies may be, they are more likely to use the most convenient tools. Ubersuggest is a favorite tool for agencies to use when creating SEO reports for clients, especially with the Chrome Extension.

Ubersuggest Chrome Extension allows you to make the most out of your research time.

This is because you can search live on Google, YouTube and Amazon to find key information, such as:

• Paid and organic analytics
• Mobile and desktop search numbers
• Similar keywords

You can perform an SEO analysis on your client’s website, as well as their competitors, in real-time. These reports can be used to supplement Ubersuggest reports to give clients even more insight.

8. They use the Google Analytics Integration

85.9% of websites with traffic analysis tools are using Google Analytics. Ubersuggest was designed to seamlessly integrate with this analysis tool.

Google Analytics is a valuable tool for all types of client websites. Ubersuggest allows you to connect Google Analytics accounts of your clients to their ongoing SEO reports.

You can also view:

• Organic visitors
• Historical traffic data
• Data for desktop and mobile browsers

You can also see data for the week, month, and day so that you can tailor it to your analysis requirements at any moment.

It is simple to integrate Google Analytics:

1. Click “Connect with Google” from your client’s dashboard.
2. Choose the account that you wish to sign in with or click “Use another Account” if it isn’t.
3. Click “Connect” to select the property.

You will find additional modules that are based on the property’s Google Analytics data.

How Agencies Use Ubersuggest to Answer Frequently Asked Questions

Ubersuggest where does it get its data?

Ubersuggest draws its data from many sources, including the Google Ads API as well as Google Suggest. Integration with Google Analytics provides additional data sources for analysis. It is a powerful tool to conduct client SEO reports.

What’s Ubersuggest’s main purpose?

Ubersuggest is an SEO tool that allows brands and agencies to reverse engineer SEO techniques from their competitors. The suite of reporting tools allows you to see the results of your competitors and make informed decisions based on that data.

Ubersuggest is free.

Ubersuggest offers a free version that allows users to do three searches per day for keyword analysis and competitor analysis. It also lets them perform site performance and site performance. The paid version is required for agencies that manage multiple clients’ SEO projects.

Ubersuggest: Is it software?

Ubersuggest, a web-based search engine optimization tool, is available. It can be accessed from any computer that has internet access and your login details.

Conclusion: How Agencies Use Ubsuggest To Report Client SEO Results

Ubersuggest allows you to provide a top-of-the-line client SEO report with an intuitive interface.

Ubersuggest is an agency that allows you to manage multiple websites for clients in just a few clicks.

The best part is that you can track how your recommendations affect the websites of your clients in real time.

Although SEO changes made by clients can have a significant impact on rankings, it is possible to monitor many other metrics, such as traffic, backlinks and site speed.

Which one of the reports above are you most excited about?

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By: Neil Patel
Title: How the Best Agencies Use Ubersuggest to Deliver Better SEO Reports to Their Clients
Sourced From: neilpatel.com/blog/how-the-best-agencies-use-ubersuggest-to-deliver-better-seo-reports-to-their-clients/
Published Date: Tue, 17 May 2022 15:18:50 +0000

Did you miss our previous article…
https://internetlib.org/?p=4396

Disclosure: We may earn a commission if you click on any of our links.

It’s much easier to create a website over the years. It’s easier, cheaper, and faster than ever.

What do you actually need to create a website?

You will need a stable internet connection, and a good hour or so of your time.

Don’t worry if you don’t have any previous web development experience.

This step-by-step guide will show you how to create a website from scratch in one hour. Follow my tips to avoid making the same mistakes that I did when I started from scratch.

Your 2-Minute Cheat Sheet

This is your quick-start guide for creating a website. This section will not cover all the details, but the most important steps. Each step is further explained below.

Choose the right web host. Bluehost is our favorite web host because of its speed, reliability, ease of setup, and ease. Bluehost is affordable at just a few dollars per month and has everything you need for your first website to look professional.

You will need a domain name to represent the purpose of your website. A domain name ending in.com is the best, as it will help you earn brownie points from visitors.

Bluehost is my favorite domain registrar because they offer a free domain for the first year. This saves you money and avoids the hassle of going through a domain registrar.

After you have registered your domain, you can choose a content management system (CMS). There are many options, including Drupal, Joomla and Joomla.

WordPress is my favorite and I use it for all of my sites. Bluehost offers WordPress as a one click install.

Now you have a working website. Congrats!

You are not done.

Market your business next. You must create a logo, write copy for your website, plan your marketing strategy and install Google Analytics.

The exciting stuff you might already know.

Let’s now discuss the steps involved in building a website. Continue reading, or skip to the steps you need assistance with:

1. Choose web hosting
2. Choose a unique and relevant domain name
3. Choose a good website building platform or CMS
4. Create a website that looks amazing
5. Use a child theme to protect your website
6. Create a website and add relevant content

Step 1: Select Web Hosting

Do you recall the large, categorized bookshelves in your school library?

A web hosting company is exactly like a bookshelf. The internet is the library.

Hosting service providers or web hosting companies store your website on a server. This makes everything on your site visible to the internet and your visitors.

These companies offer monthly and annual plans for shared servers, dedicated servers or virtual private servers. This allows you to select a plan that meets your security and support needs.

You can choose the basic plan if your website does not collect or store financial or personal data. You don’t need to spend a lot.

How do you choose the right web hosting company for you?

Site Speed

You need a reliable and fast web host if you want to make money with your website.

Sites that are fast have many advantages. They rank higher, aid with SEO, maximize conversions, and are more visible.

Bluehost is a great choice, and it makes loading times very short.

However, we advise you to stay away from shared hosting and other low-quality services.

You will share your web server with thousands other websites through shared hosting. Hosting speed will slow down, plus you might end up sharing your server with spammy websites, which could lead to you being the brunt Google.

If you don’t want to pay too much for hosting services, this rule is clear: You get what your pay for.

You’d be paying $5 per month for security, speed and uptime, especially when you consider plans that cost more than $120 per monthly.

I don’t recommend that you buy the most expensive plan. Just avoid the least expensive hosting.

Uptime Dependability

Your web hosting service must always work properly. Your website will not be accessible to anyone else.

Hosting providers that are reliable will offer you an uptime guarantee. This could be something like “We offer a 100 percent network uptime guarantee” or other similar claims.

If a hosting company claims 99.9% uptime, then your site could be down for up to 3.5 days per year. Providers that offer 99.99% and 99.999% uptime will only have one hour and five minute downtime, respectively.

You should look for an insurance provider that guarantees your coverage. Hosting credits can be used to compensate you if your website is down.

Customer Support

When technical problems arise, you will need fast and efficient support. There are many support options available, including email, chat, and telephone. Email is, however, the worst. Support via phone or chat is much more effective.

Look for a provider that provides 24/7 support. If something goes wrong, this will allow you to quickly get your business back online.

To get an idea about the support you will receive, make sure to review your service level agreement. You can also look at the company website to get a sense of their support team.

A host should offer a free trial period. This will give you an idea of what you can expect from the service. Even if they don’t provide any assistance, it is worth contacting them a few times in the first 30 days. You will be amazed at how fast they respond to you.

Your new host will not improve the quality of your service if they are slow to respond. This is why the free trial is so important. Bluehost allows you to cancel your account for no cost within the first month. DreamHost offers a money-back guarantee of 97 days.

Scalability

Two reasons are why scaling is important. A hosting provider should be able to grow with you and allow you to upgrade as needed. Your website should be capable of handling large spikes in visitors.

To find out if your web host is flexible, consider the following questions:

1. If your visitor count reaches a certain level, will the web host upgrade to an intermediate VPS?
2. This upgrade is so simple!
3. Is the web host able to handle seasonal fluctuations in web traffic?

It is important to find a solution that addresses all three of these points.

To learn more about the experiences of other web hosting providers, visit forums. Compare prices and services to find the best plan for you based on your budget and needs.

Once you have a web hosting provider, you can proceed to Step 2.

Step 2: Choose a unique and relevant domain name

Do not go searching for the perfect domain name. There isn’t one. While some names are better than others, they only make up a small portion of your business. Your website’s content is still the most important.

Your website’s URL on the Internet is called a domain name. My domain name is NeilPatel.com and it represents my personal brand. You can make yours whatever you like, as long as it is related to your business or topics you are passionate about.

There are so many options!

Here are some guidelines to help you choose the best domain name.

• It’s important to keep it relevant
• Keep it short and memorable
• Avoid numbers
• Select a.com or.org domain.
• Make sure that your domain name is available

These methods can also be used to find the perfect name:

Method 1- Brute Force Method

Many people have the ability to think up the perfect domain name on their own. You will need to register the domain with a domain name registrar in order to purchase the domain and search for the availability of the potential domain name.

Bluehost is a great place for starting, because it offers a free domain for a year with their hosting plans. You can also search availability.

I’ll also advise you to avoid going for domain names that have hyphens (like neil-patel-marketing.com) even when you get it at a dirt-cheap price. It can be confusing.

Method 2: Use a Tool

Some people aren’t very creative and that’s okay.

Name generators are a great option if you’re having trouble coming up with a domain. Enter a few keywords and the generator will search for domain names that combine them.

Bluehost allows you to check the availability of domain names in addition to its speed and reliability. Click the sign up page, enter your domain name into the box and voila! You will now have a domain name.

Keep in mind that your preferred domain may not be available. If this happens, you can mix words up, use a thesaurus or add a verb.

Once you have chosen your domain name, the next step is to find a website-building platform.

Step 3: Choose a good website building platform or CMS

You will be overwhelmed by the sheer number of choices available if you do a quick Google search for website builders or CMS.

CMS stands for Content Management System. This allows you to modify your website from within the domain. It will save you tons of time and make things much easier. Ready-to-use templates make it easy to customize layouts, settings and content.

These are some options:

• WordPress. WordPress ranks number one in terms of CMSs. It is popular and easy to use. The platform boasts over 58,000 plugins, which allow you to do just about anything on your website.

WordPress.org and WordPress.com are not the same thing. The former allows you to create blogs for free, while the latter lets you download the WordPress software to install it on your website.

• Wix. WIX is another website builder. This is a great choice if you only need one page, such as a portfolio site, restaurants, local businesses or freelancers. You can rest assured with their reliability (99.99% uptime) as well as security features (such 24/7 managed monitoring, optimization, and optimization).

Wix might not have the features you need to create large sites.

• Drupal. WordPress is the most advanced web-building solution. This is why it requires a steeper learning curve. It’s worth the effort when you consider how customizable it is.

Although I wouldn’t recommend Drupal to beginners, it is the best choice if you are looking for advanced customization. To learn more about the platform, you can hire an expert.

Now you can get your website online. Now all that’s left is to make it look amazing.

Step 4: Make Your Website Look Amazing

A theme is a must for any web designer. There are two types of themes: free or paid. The latter looks more professional and allows you to customize your site more easily. These themes are also affordable and can be purchased for as low as $100.

WordPress and Wix offer great free themes. However, StudioPress offers a premium version that allows you to test out more features.

These themes are built using the same CMS, but can be customized to give your website a unique look or allow it to work differently. A website for an artist should look different to a SaaS site or a restaurant.

Your visitors will judge your website in just a few seconds based on its visual representation. Your visitors will leave your website if it looks untrustworthy, outdated, or doesn’t meet their expectations.

It is very easy to choose a theme.

Before you make a decision, I suggest reading the reviews and not prioritizing functionality over visual appeal.

You want your website to look great with fancy fonts and colors. But that shouldn’t come at the expense of its functionality.

You can also change the theme at any time. It is important to not change the theme too often as it can harm SEO and branding.

Step #5 – Protect your website by using a child theme

A child theme is the best way to protect your website. A child theme is a stylesheet that is stored separately from all other files in your theme’s folders on the webserver. It will make it difficult for your site to break and protects you from having to redo any changes when you update a theme.

Remember that website builders may use different names to create a child theme.

A “child theme” is a WordPress theme that you can create in Drupal. Some websites do not allow you to create child themes, but you can still make a backup theme like in Joomla.

Step #6 – Configure Your Website, Add Relevant Content

This is the end of the technical portion and you can now focus on the more exciting things.

To make it easy for your visitors to find your website and to give them quick access to the different sections of your site, you should start by creating navigation. You can choose a few colors to represent your website without being too extravagant.

For example, I chose white and orange.

To make your website more appealing and clear, organize, separate and highlight the most important parts. To make your website run smoothly, you can install plugins.

Here’s a quick list of items you should do to market your business, especially if it is going to make money through the website.

• Get a logo. This logo will be used to represent your brand.
• Your website copy should include the About Me page and any other pages.
• To keep track of visitors to your site, install Google Analytics code.
• To find out what your visitors like and dislike, you can start planning your marketing strategy.

The last tip is that you need to be familiar with online marketing, content marketing and link building in order to increase visibility, generate leads and reach your business goals.

Conclusion

Although there are many challenges to creating a website, you will get better and more comfortable.

We’ve covered everything you need to know about building your website. If you have any questions, Google or YouTube can help you.

You can find tutorials for just about everything on the internet, so trust me.

The rest of the process involves choosing a web host, a CMS, designing your site, and marketing. If you have patience and perseverance, you can expect to see real success.

————————————————————————————————————————————–

By: Neil Patel
Title: How to Make a Website in 6 Easy Steps
Sourced From: neilpatel.com/blog/make-a-website/
Published Date: Tue, 17 May 2022 22:00:00 +0000

Marketing Insider Group’s post How to Turn Your Blog Into a Lead Generating Machine originally appeared on Marketing Insider Group.

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By: Giana Reno
Title: How to Turn Your Blog into a Lead Generating Machine
Sourced From: marketinginsidergroup.com/content-marketing/how-to-turn-blog-into-lead-generating-machine/
Published Date: Wed, 18 May 2022 14:00:00 +0000

Disclosure: We may earn a commission if you click on any of our links.

WordPress is superior to Wix in that it allows users to build sophisticated websites and personalize them to their liking.

Wix is not as flexible as WordPress in terms of design, but it will be much easier to use for beginners from day one.

WordPress and Wix serve different users. The final decision comes down to your experience level and the purpose of launching a site.

WordPress or Wix? Which one is better?

WordPress is the best content management system for people who value flexibility and versatility. Although it doesn’t have a lot of functionality, you can customize it with thousands of plugins and themes. WordPress’ flexible, powerful platform makes it easy to get your website off the ground.

Wix is ideal for beginners who are looking to create a simple website without any advanced features. Wix is an easy-to-use tool that allows you to create a website in minutes. Wix will help you create your website.

A Review of the Best Website Builders

Website builders give you the tools to create simple or complex websites quickly and easily without having to code a line of code. It can be difficult to choose the right website builder for you if your search is not well-defined.

My years of experience have taught me the important differences you should look out for when searching for a website builder. This in-depth comparison of the top four website builders will help you narrow down the right platform to set up your website for success in the future. Both WordPress and Wix made the top four.

WordPress wins

Full ownership WordPress is open-source software. This means that no one can hold you back. It’s easy to transfer files from one host into another. All your files are yours and you can transfer them to any WordPress hosting provider.

The built-in WordPress Import/Export tools make site transfers easy. These features are not available in Wix. Wix sites are exclusively hosted on Wix’s servers. Transferring your website files to a self hosted WordPress is a complicated and cumbersome task.

Unlimited design options WordPress is generous with the ability to create websites. For starters, there are no charges for themes. However, if you need more functionality, there are over 5,000 premium themes available that range from $25 to $299.

A developer can also be hired to design a unique theme for your site. You can switch between themes easily, unlike Wix which doesn’t allow you to once your website goes live.

There are no WordPress-sponsored ads. WordPress is completely free. However, you will need to buy a domain and a hosting plan to make it work. Here’s a step-by-step guide to getting them. Once your website is live, you can monetize it in any way you like. Wix websites can be used for free. However, most basic plans come with unwanted ads that you cannot control. These ads are removed by Wix when you upgrade to a premium plan.

Unmatched customizability WordPress is an open-source software that offers tremendous flexibility straight out of the box. WordPress allows you to modify the underlying code to make your website look exactly how you want it to be. WordPress allows beginners to customize their sites in any way they like.

WordPress lets you modify your website in ways that Wix cannot.

Even if Wix is your favorite drag-and-drop site builder, WordPress offers more with third-party plugins such as Elementor and Divi.

Huge variety of plugins WordPress is the best website builder, beating Wix in terms of having the most plugins. There are many plugins that can help you add tables, collect emails from visitors, or create landing pages. You have access to over 55,000 premium and free plugins, making it easy to enhance your website without having to modify any code.

A robust blogging platform. Even though WordPress has become a content management system, it doesn’t forget its roots. WordPress is still the best platform for blog-related tasks. You’ll find advanced features only in WordPress. It has the same blogging capabilities as Wix.

You can also manage the comments of your readers without having to use additional plugins. You can also control the visibility of pages and posts by setting them to private, public or password-protected.

Although the editor is not perfect, the new Gutenberg editor offers a great way to add, drag, and drop different elements without having to scroll up or down.

Higher search visibility WordPress gives you greater control so that your website ranks higher in search engine results. Slow website? Speed-boosting strategies can help improve the performance of your website.

Yoast is the most widely used SEO plugin in the world. WordPress users can also download it. This plugin helps more than five million websites to improve their article’s visibility in search results. It also inserts internal links and redirects old pages to new pages, which all help increase their rankings.

Ahrefs is a top-of-the-line SEO tool. It has analyzed 6.4 millions websites and found that WordPress sites have more domain authority, backlinks and traffic than Wix sites.

Ecommerce functionality: WordPress does not have ecommerce capabilities built in, but it is easy to integrate with WooCommerce.

This plugin is used by more than 40% of ecommerce websites. It can be used to display products, fulfill orders and receive payments in multiple currencies. You can also automatically calculate tax by region.

You can install additional WooCommerce plugins to enhance its functionality. You can connect your store with a print-on demand service to process your orders.

HubSpot for Ecommerce is a free plugin that allows you to track visitors and guide them through your sales funnel.

WordPress is at Risk

There is no phone support. WordPress relies on the global volunteer community. If you have technical difficulties, there is no hotline to call.

WordPress powers over 39% worldwide websites. This means that no matter what issue you are having, you can find a solution in support forums, Slack channels or YouTube. It can be frustrating to have to search for solutions.

There are different costs for creating and maintaining websites WordPress is available free of charge. It can’t be used on its own so you will need to purchase a domain and a hosting plan before creating a website.

A custom domain starts at $10 per annum, while hosting plans start at $2.95 per month. Hosting plans that are more expensive if your website receives a lot of traffic will be more costly to avoid downtime due to each spike in traffic.

Premium themes and plugins that enhance your site’s functionality are additional expenses. You could spend $200-$1000 every year.

A steep learning curve WordPress isn’t the easiest to use and can take time to get used to. You don’t get a walkthrough.

WordPress’ Gutenberg editor isn’t as intuitive as Wix’s drag-and drop editor. It lacks the what-you-see-is-what-you-get (WYSWYG) framework, so you need to preview the page you’re working on to see what it will look like once published.

DIY Security and Maintenance Website upkeep is not a one-man job for WordPress users. WordPress releases updates once in a while. It is your responsibility to make sure you are using the most recent version.

To fix bugs and prevent site performance from being affected, you will need to manually update plugins and themes.

Plugins make it easy to manage backups and security. You can either outsource these tasks to a WordPress maintenance company or hire a managed WordPress host that will take care of everything.

Wix wins

There is no upfront cost. Anyone can register to create a Wix site for free. You can upgrade to one or both of the Wix website plans.

Wix is more affordable than WordPress, which comes with additional fees but is 100% free.

The pricing page will provide all details so you don’t need to guess. The Combo Plan is $14 per month, and includes everything you need to get going. The Combo Plan includes a domain name free of charge for the first year. If you use WordPress, you will need to purchase it separately.

Wix apps are available for free and premium, with prices starting at $3 to $20.

Easy registration: While the software is free, you will need to register a domain and sign up for a hosting service in order to create a WordPress website. Wix registration is as simple as signing up with your Facebook or Google account. You can then start building your website immediately, either using the editor or an AI tool.

Easy drag-and-drop editor Wix offers little or no flexibility, allowing users to quickly create websites. Wix’s drag and drop interface makes it easy to customize your website templates.

Unlike WordPress’s Gutenberg editor, Wix’s operates on a what-you-see-is-what-you-get (WYSWYG) paradigm, so everything you see is exactly what will appear once the site goes live.

Wix’s Artificial Design Intelligence tool (ADI) can create a website for you based on the answers to a series questions if you are short on time.

Wix has the largest selection of pre-made templates. There are over 500 templates available, so it is easy to find the one that aligns best with your brand.

Every template comes with many built-in elements you can drag and move around. You can also change the background image to a video, choose a different color palette and change the font.

Handpicked third-party and in-house apps Wix has over 250 apps that can be used to enhance the functionality of a website. Although WordPress plugins are more popular than Wix’s, you will need to sort through many clunky ones in order to find what you need.

Wix is a site that values quality over quantity. Wix has pre-approved all apps in its Wix App Marketplace, so there won’t be any need to go through vetting. All apps are compatible with Wix so you don’t have to worry about compatibility issues.

Multiple customer support channels Unlike WordPress, which focuses mainly on its support forums , Wix takes a more personal approach when it comes to customer service.

Wix users can request a callback via the website to speak with a representative of their company. They won’t waste their time trying to fix the problem themselves, but a real person will.

Wix users have two options: email support or searching Wix’s online help centre to locate relevant articles and videos.

Simple WordPress-to-Wix migration. If you have jumped on the WordPress bandwagon and found that WordPress is not as simple as you want it to be, Wix has a solution. Simply enter your WordPress blog URL into Wix’s blog importer and in just a few clicks, your WordPress blog can be transformed into a Wix one.

This import tool allows you to select only blogs to be moved to Wix, without having to build anything new.

Maintenance and security handled by Wix: Wix’s technical team takes care of all security and maintenance. You won’t need to do anything except create backups and update apps.

The in-house technical team implements and deploys all updates. You won’t notice that there is an update happening. WordPress, however, doesn’t manage any of these issues out of the box. You’re effectively on your own.

Wix sites also pass the highest industry security compliance levels, including PCI DSS (ecommerce payments), SOC Type 2, ISO 27001 and 27701, 27018 and 27017.

Site data backups and managed infrastructure: Wix offers even more useful features to ensure reliability so you don’t have the burden of managing it all yourself. Wix’s data center infrastructure is strong enough to ensure that your site is always accessible, even during routine maintenance. Autoscaling makes it possible to manage traffic spikes seamlessly.

Your site data is kept current and backed-up with redundant copies across all Wix data centers. It’s never a problem to check if your site has been made available to visitors, or if it can be restored in the event of a catastrophic failure.

Wix Losses

Pricing page lacks transparency – At first glance Wix’s pricing page appears to show you how much each premium plan costs every month. The prices shown are what each plan will cost if you subscribe to an annual subscription.

The Unlimited plan costs $12.50 per monthly, so you will have to pay $150 upfront. The cost of monthly payments is much higher.

Wix had a toggle button that allows users to compare prices for yearly or monthly billings. Although there is a disclaimer at bottom that states that prices are for yearly subscriptions but the text is so small it won’t be obvious.

Limited flexibility Wix is easier than WordPress to use, but it comes with a lower level of flexibility.

The free templates are good enough for beginners, but they can be too restrictive for experienced website builders. You won’t have the option to change to another template after your website is live.

Wix is not open-source so developers and tech-savvy users will not be able modify its code. The App Market contains over 250 apps that can improve the site’s functionality. However, they pale in comparison with the thousands of WordPress plugins.

Unusual blog features Wix was not designed for bloggers. If written content is the main attraction of your website, consider WordPress.

Wix has basic features such as categories, tagging and cover images, but it does not offer native commenting.

Wix does not offer comments for readers. Instead, it only allows Facebook comments. These comments are more susceptible to spammers. The Wix plain editor does not have the drag-and drop functionality of WordPress Gutenberg so formatting options are limited.

Not available in all plans. A Wix website is free and comes with Wix ads. It’s free, but you’ll have to pay for it. However, it is not good for branding. Wix will allow you to connect to a domain you already own for $4.50 per month (billed annually). The Wix ads will still be displayed at the current level. The Wix-sponsored ads can be removed only if you upgrade your plan.

It’s difficult to get out: Wix websites reside in their infrastructure. Once you create a site with them, it will remain there for all time. It lacks WordPress’ Import/Export function, making it difficult to move your website files from Wix into WordPress.

You can see that your posts will be imported as RSS files. However, images will need to transferred manually. This complicated process is enough to discourage most users from switching.

Wix has inferior SEO functionality. If you are only getting social media or direct traffic to your site, Wix is a good choice. Wix is behind WordPress when it comes search engine visibility.

Wix’s technical SEO is poor as it relies heavily on Javascript to display URLs. This makes them harder to crawl. Javascript can also lead to code bloating and slower pages.

Wix doesn’t provide basic features like hreflang or AMP support to help you set up your website for SEO success. Users are limited in their ability to control redirects and can’t edit the site’s robots.txt or sitemap. Creating shorter URLs is also impossible, so you’ll be stuck with https://www.neilpatel.com/post/keyword instead of the more concise and user-friendly https://www.neilpatel.com/keyword.

Comparison of the Top Website Builders

There is a website builder for everyone, no matter if you are a tech-savvy geek and/or a technophobe looking to create websites. These are my top four suggestions:

1. Wix — Best for general use
2. Weebly — Great for beginners
3. Web.com — The best for creating landing pages
4. Shopify — The best ecommerce platform
5. WordPress — The best content management platform

Wix and WordPress are great options for beginners who need help in building their first website. Its drag-and-drop editor makes it easy to create a website. The wide variety of templates available can help you get a professional-looking website with minimal effort.

WordPress is the best content management system for websites with high traffic and income.

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By: Neil Patel
Title: WordPress Vs. Wix
Sourced From: neilpatel.com/blog/wordpress-vs-wix/
Published Date: Tue, 17 May 2022 17:00:00 +0000

Did you miss our previous article…
https://internetlib.org/?p=4387

Marketing Insider Group’s article How to Take Control of Your Business’s Online Reputation appeared originally on Marketing Insider Group.

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By: Michael Brenner
Title: How to Take Control of Your Business’s Online Reputation
Sourced From: marketinginsidergroup.com/strategy/taking-control-businesss-reputation/
Published Date: Tue, 17 May 2022 16:30:00 +0000