If you are looking to improve your digital marketing strategy, both paid and free SEO tools will help you get more traffic and convert more leads.
Ubersuggest is my SEO tool with more than 50,000 users. It's a great option.
Ubersuggest was created by me to provide marketers and business owners with the information they need to increase traffic to their websites, improve SEO and increase revenue. Ubersuggest offers a complete platform that includes a variety of analytics features.
What's more?
It is constantly evolving to keep up to date with Google Algorithm updates.
These are the top four ways Ubersuggest can help you get the most from the data available at your fingertips.
Why Ubersuggest is a Must-Have Tool
SEO tools can help users get top positions on Google, increasing their click through rates by approximately 10 percent with each position.
Before we dive into the Ubersuggest tips: Here are some reasons why people prefer Ubersuggest to other options.
- It is 70-90 percent less than competitor SEO tools.
- You can get a basic version free for beginners, and a more advanced version for marketers of all levels. It is extremely easy to use.
- You have many options, including audits, keyword discovery, backlink data and more.
- It is suitable for all websites sizes and traffic levels.
Ubersuggest Data Can Help You With
Ubersuggest was created with the user experience in mind. We include data that relates to SEO, content marketing and paid ads.
You'll be able:
- Take a look at the difficulty and search volume of your target keywords
- Find SEO gaps and find content ideas to improve your rankings
- To find weaknesses, check the site's speed and loading times
- Optimize backlinks that are broken and fix them
- Design content, rank blogs, build traffic
- Track visitors and compare URLs of competitors
Ubersuggest is a platform that allows you to publish high-quality content and ensures a high return on investment.
The 4 Core SEO Principles and Ubersuggest
One thing is certain:
If you don't know SEO strategy, your Ubersuggest tips will be useless.
These are the 4 main SEO principles to keep in mind when creating your plan.
1. To find technical issues, complete SEO site audits
Regular SEO audits will ensure your website performs well. was the second most popular answer in a survey of professional SEOs about how to increase website traffic.
After Google's 2021 Core Web Vital update, site audits have become more important. This update scans pages to determine if they are working properly before making a ranking determination.
- SEO is viewed by more than two-thirds (65%) of marketers as being more effective than PPC.
- BrightEdge Research has found that SEO generates 1000 times more traffic than social media sites.
- SEO is a long-term investment to increase consistent traffic to your website.
No matter what industry you are in, optimizing your pages for SEO should always be a top priority.
2. Use Profitable Keywords
You're familiar with SEO and the importance of finding the right keywords.
Conductor found that long-tail keywords have 2.5X more chance of being converted than a head keyword.
3. Write Outstanding Content
While keywords and SEO can help you find your audience, it's the outstanding content that will keep them there.
4. Curate the right backlinks
Google will pay more attention to pages with more backlinks. It is important to create strong and shareable content in order to get backlinks.
Ubersuggest Tip #1: Perform site audits and fix the most important, easiest SEO problems first
Broken links on your website are bad for search engines and users.
Googlebots move from link to link, collecting information about every page.
Study results show that 88% of online customers are less likely to visit another site after having a bad experience. To ensure that visitors (or bots!) are not directed to faulty pages, you should regularly check out your inbound links.
After spending so much effort and money to reach them, you don't want your customer to go. Regular site audits are a better way to maintain your website's health.
It's not difficult to run SEO audits. Ubersuggest, a tool that provides a quick and easy way to get a SEO score and an error list, can make it easier.
You can sort the results by which impact they have on your SEO. You can then identify the major SEO issues that are holding back your site.
Step 1 – Run site audits to identify SEO errors
To run site audits via Ubersuggest, visit Site Audit – Ubersuggest.
Next, enter your domain name in the search bar.
Below is an example of an SEO score:
Step 2 – Sort SEO Issues Identified In Your Audit Based On Difficulty Level And SEO Impact
It may not be possible to fix all the SEO problems on your site at once if there are many.
It is easier to identify issues based upon their difficulty and impact on SEO.
Below the SEO score, you will find the top SEO problems.
To learn more, click View Details.
To see the complete list, click See All Search Engine Issues.
Step 3 – Fix the Most Important, Efficient SEO Errors First
You will see immediate results if you fix the most important SEO mistakes first.
You can remove bad links, for example.
You can either use Google's Disavow Tool to identify bad backlinks that are generating harmful or irrelevant traffic or you can write to the site owner politely asking them to remove it.
Ubersuggest Tip #2: Use filters to identify the most profitable keywords to target
Around 40 percent of total search demand is made up of keywords.
As we have already discussed, long-tail keywords have an average click-through rate of around 3 to 5% higher than the average keyword.
Follow this Ubersuggest tip to find the best keywords to target: Use my “Keyword Ideas Tool”
Step 1 – Search broad, general terms for your industry
Visit the Keyword Discovery tool on the Ubersuggest Page.
Do not limit yourself to the first search. Start broad. Be open to all possibilities.
Step 2 – Filter Keywords to “Page 1 Ranking Poten”
It is important to think about which keywords have the highest ranking potential when choosing keywords.
This means that you need to identify keywords that will help your website rank on the first page in search results.
Research shows that the top five organic results on Google's first page account for over 67 percent clicks.
Are you interested in being a member of this elite league? Find the right keywords.
You can filter them using this Ubersuggest tip.
To get a better understanding of the potential of a keyword, you can also see its paid difficulty and SEO difficulties in the rightmost columns.
Step 3 – Sort keywords by CPC Value
Keywords with high intent that convert are the most valuable for you.
Keywords that are appealing to users will be more beneficial to your readers.
What is the point?
Prospective customers use high-intent keywords in product research phase of their buyer's journey. They are interested in completing a transaction.
High CPC keywords are a good way to identify high-intent keywords.
CPC (cost-per-click) refers to the cost that an advertiser pays for each click on the ad. It is a sign that users are clicking on your link within search results.
Marketers who pay high CPC values often mean that the keyword is also valuable.
Ubersuggest allows you to filter keywords by using the CPC value. Click on the Tab to access the keyword tool.
Ubersuggest 3: Create the Content Your Users Want
SEO strategies and keywords alone won't make websites successful. Good content is essential to keep your audience engaged and returning.
According to the Content Marketing Institute 60% of marketers believe that content marketing generates leads and builds loyalty with customers.
It is logical.
You can make it more likely that your audience will return to you for high-quality content on topics they care about.
How do you create the content that users want? Ubersuggest's Keyword Discovery function can assist with this.
Step 1 – Find Commonly Asked Questions by Ubersuggest's Keyword Discovery Feature
As the reader, imagine yourself.
You can search for a specific question by entering a search query.
Even if the question isn't directly asked, online readers are looking for information to make a purchase or find out more about a topic.
This is a great opportunity to capitalize on the need for answers.
These questions can be found by visiting the Ubersuggest Keyword Idea Tool.
Here's how it looks:
To view a list of frequently asked questions, you can click on the Question Tab below the filter options.
Step 2 – Create content answering common questions and incorporate valuable keywords
This list will help you create content to answer questions and draw organic traffic.
Include keywords in your text, but make sure to give useful information.
These will provide readers with useful information and make you seem more trustworthy than your competitors.
When you build trust and rapport with your customers, they are more likely to purchase from you than shop around for the lowest price.
Step 3 – Focus on Quality Content Over Quantity
Marketing advice is often reiterative. Post frequently and a lot to keep your audience's attention.
Research has shown that brands publishing 15 posts per month average 1,200 leads over that period.
It is true? Are we deciding factors by quantity?
The data proves otherwise. It is always better to concentrate on quality content over quantity.
82% of marketers who create valuable blogs realize a positive ROI from their inbound marketing efforts.
Focus on quality and not quantity. Another tip from Ubersuggest:
The User's Favorite Topics
Use the Ubersuggest Keyword Ideas Tool to find frequently asked questions and answer questions that your target audience is most interested.
Word Count
Once you have a content idea, ensure that your post is sufficiently long to make it interesting but not too long for the audience. is an average of 2,000 words for web pages that rank in the top ten Google results for a keyword. This number should be kept at a minimum.
Quality Freelance Writers
You don't have to be a confident writer to use social media, referrals or agencies such as NP Digital to locate top-notch writers within the industry to create quality content.
In-House Content
You don't need to hire freelance writers if you are producing most of your content in-house. Make use of online tools to improve writing.
Grammarly, Ubersuggest and other editing tools can help improve the quality of your writing.
Ubersuggest Tip #4: Use the Backlink tool to identify new websites to target for backlinks
The importance of backlinks is highlighted in this Ubersuggest tip.
A backlink is a “vote-of-confidence” between two sites, which is particularly useful for SEO.
Search engines can use a backlink to your site to signal that your content is trustworthy.
The best part? The best part? Backlinks can drive referral traffic. You can manage them from behind the scenes.
Step 1 – Identify websites linking to your competitors
You can identify websites linking to your competitor's sites to discover opportunities to generate backlinks.
This can be done by visiting Ubersuggest's Traffic Analyzer Tool. In the search bar, enter the domain name of your competitor.
A traffic report will be provided. Click on Backlink, to see the data.
Scroll down to the Section to see all sites linking to you competitors.
Step 2 – Contact websites linking to your competitors
Start contacting your competitors once you have a list. Send them a short email or post on social media asking them to link to you.
These are some things to remember when you reach out to websites asking for backlinks to your site:
Subject Lines
Be concise in your subject line, but communicate the real purpose of your email. For example, “backlink” may not be a good subject line. Instead, you can use “Backlink request form [name of company]”.
Details
Your email should be concise and to the point, but still give enough information to allow them to make a decision about whether or not they would like to backlink to you page. Your website and your audience are important topics. Explain how backlinking will help your readers find valuable content.
Rates
Many websites offer backlinks for a fee. To avoid any confusion, make sure you specify in your email whether this should be paid or unpaid.
Value
You could exchange something for backlinks if you are looking to get a lot of them. You might be able to link your articles to their site, or maybe you could write a guest post for them. This would allow you to take a day off planning content.
Step 3 – Repeat this process regularly
It is not enough to send these backlink requests every once in a while.
The internet landscape is constantly changing. It is important to constantly check for backlink opportunities, and contact relevant pages within your industry on an almost daily basis.
Ubersuggest has another tip: Data is updated daily. Make sure to check back once every 15 days to find new backlinks.
Commonly Asked Questions about Ubersuggest
Ubersuggest: How can I help my content marketing?
Ubersuggest will help you identify frequently asked questions and create content that your target audience is interested. It can help you find backlink opportunities and analyze pages of competitors. Ubersuggest Tips can also help you to perform SEO audits and identify profitable keywords for the best results.
Ubersuggest offers a variety of data that you can use to enhance your social media campaigns. You can search for data about your organic traffic, identify the most lucrative keywords, find topics of user interest, and track backlinks to competitors. This information will help you to tailor your social media campaign so that every dollar is spent effectively.
Ubersuggest: What keywords data do you provide?
Ubersuggest provides information on the most lucrative keywords in your industry. You can also see the keyword's Page 1 Ranking Potential so that you can make the best investment in the most effective keywords. Ubersuggest offers tips on the CPC value of your keyword to assist you in making better marketing decisions.
Ubersuggest: What are my options for content ideas?
Ubersuggest can help you find content ideas by using the Keyword Discovery Function. This will provide you with a list of frequently asked questions from your target audience. These questions can help you attract customers' attention and build loyalty.
Conclusion: Tips to Get Better Data with Ubersuggest
Ubersuggest goes beyond being a tool for generating SEO data.
A variety of features allow you to get keyword and site optimization advice, so that you can see which are working and which aren't.
These SEO principles and Ubersuggest tips are for all levels of marketers, whether you're new or an experienced marketer.
What Ubersuggest tip can you use today?
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By: Neil Patel
Title: 4 Tips for Getting Better Data Out of Ubersuggest
Sourced From: neilpatel.com/blog/ubersuggest-tips-better-data/
Published Date: Wed, 06 Apr 2022 14:00:00 +0000