Every day, companies use the term "grow". How can you increase your brand awareness, market share, revenue or client base? How can you take advantage of this opportunity or solve that problem? You're asking yourself the wrong questions. The question is not how to do it but rather who can. Your employees' ability to work as a cohesive team is the key to all business growth. Their attitudes and skills define your culture, and ultimately your ability to grow. You need people that can bring out the very best in others and themselves if you want to achieve great things. Here are 7 habits of winning teams.
Habit 2: Changes and Adaptation
Businesses fail not because the environment changes, but because people are unwilling or unable to adapt. This is similar to steering a boat through rough waters. The "captains of the company" can chart out a new route, but the crew must be able to execute the new orders and continue on in a storm. Is your team resistant to change and stubbornly sticking to an outdated map? Do they lose focus and structure and row in different directions?
Jeff Boss is the author of Navigating Chaos, How to Find Certainty in Uncertain Situations. Before they can have any impact on your industry, you need to teach your people how to deal with the uncertainty of their organization and industry.
Habit #2: Effective Communication
Ironically, even though it is easier to reach people via meetings, emails, group chat applications, and mobile phones, information overload actually makes it more difficult to communicate. Everyone knows how frustrating it is to wade through endless email threads or attend pointless meetings. Or, go round in circles due to unclear directions and confusing processes.
A good communication, which is saying the right things at the right moment in a clear and concise manner, leads to results. Poor communication can lead to mistakes and delays, which affect performance and profits. According to The Holmes Report miscommunication can result in an average revenue loss per company of $62.4 million and a cumulative productivity loss per worker of $26,041 annually.
Habit #3: Takes initiative
John Maxwell once said that leadership was not about a title, but rather influence or power to change. You are responsible for your work, regardless of the title you display on your business card. You are proud of your job and your abilities and you know that you will let your team down if you fail to deliver.
If a team wins, it is not because one player was the best; it is because everyone brought their A-game. This attitude should be instilled in your staff, then create a team that encourages everyone to bring out their best. Ralph Nader said, "The purpose of leadership is not to create more followers but more leaders."
Habit 4: Learn and innovate
Kodak. Toys R Us Compaq. 88% of the Fortune 500 firms in 1955 have either gone bankrupt, merged or lost their share to newer players. Despite having more employees, resources and (at that time) brand recognition, their inability to innovate made them irrelevant.
"Business is a moving escalator. The world is moving around you – customer expectations are changing, competitors are always catching up and threatening to take away your business," said Jackie Fenn, a specialist in innovation at research consultancy Gartner.
Winning teams don't just meet today's deadlines, but look at tomorrow's opportunities. They are able to reframe a problem and look for better solutions. They encourage team members to share ideas, try new approaches, and take risks.
Habit 5: Makes an Organizational Impact
In their book, X Teams, management experts, Deborah Ancona and Henrik Bresman, said it was dangerous for teams to just focus on internal factors (such as communication, well-being, and camaraderie) and overlook how to work with external influences. You need to be able to make an impact within the company and industry. The book outlines three important "phases" that the team goes through: explore (or understanding the stakeholder), exploit (move from ideas and opportunities to implementation) and export (handover work to clients, marketplace or organization).
Habit 6: Creates a Culture of Support and Safety
One of the most popular team building games is the "Trust Fall" – you stand with your back to your partner, fold your arms and close your eyes, and then lean back. Your first instinct is to jerk back once you start to lose your balance, but this exercise forces you to completely let go and trust that somebody will catch you.
Every working day, team members take the "Trust Fall". When they share ideas at a meeting, voice disagreement or ask for feedback, or unload about how stressed they're feeling during lunch break, they are taking emotional and professional risks.
Some teams may feel supportive but not feel safe – for example, everyone gets along on the surface, but there's a lot of passive-aggressive behavior, hidden politics, and fear of rocking the boat.
But teams need to be safe to succeed. A Google study on The Five Keys of Successful Teams found that people in teams that had this culture of trust were less likely to quit, more likely to harness the benefits of diverse ideas, more likely to bring in revenue, and had double the performance ratings.
It makes perfect sense: if you feel that even if you disagree with each other, you're still always on the same side, then it's easier to contribute, communicate, create, and resolve conflict.
Habit 7: Manages Tasks Well
They say that talent wins games, but teamwork and intelligence win championships. The best teams are able to consistently meet their targets because they know how to coordinate their efforts and manage their timelines. They may make mistakes and encounter delays, but they're able to regroup and regain lost ground.
Teams can pick from a plethora of task and project management programs, but these can only provide a process and report the progress. Success still depends on how well teams plan, troubleshoot, and align their efforts. All too often, companies invest in the software and not in the people. What is the real reason a team consistently fails to meet deadlines or targets? Do they need help in goal setting, time management, problem-solving? Do they lack resources or communication? Task management involves several skills and factors – once teams know and change what holds them back, they can become more efficient and productive.
Building a winning team with Grow
Do your teams have these characteristics? Use Grow to perform better and become more effective, engaged and committed. A subscription gives teams access to a guided digital program that allows them to work on their leadership skills — both individually and collectively. It:
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enables individuals and teams to be more aware of their areas of strength and opportunity
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equips individuals and teams to create development plans
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keeps track of improvement
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provides a space for team members to connect and engage with each other
Building a winning team doesn't happen overnight. It takes practice and commitment to continuously grow and develop. Grow partners with teams so that they have access to a robust, tested and effective guided digital program that allows them to work on leadership skills both from individual and collective levels. This ensures holistic improvement and more consistent results.
So where do teams jumpstart their journey to building a winning team? Where does your team begin, and how? It's important to first understand how you work as a team and determine if the work you're doing is getting you the desired results. Find out how you can get started on team development by clicking the link below.
Frequently Asked Questions
What eCommerce Marketing Strategy Should I Use?
There are three main types of eCommerce marketing:
- Direct marketing
- Search Engine Optimization (SEO)
- Social Media Marketing
Direct marketing is sending emails directly to buyers. These emails could contain coupons, discounts, special offers, etc. This type of marketing is designed to build customer loyalty.
Search engine optimization involves improving the ranking of your site in search engines like Google and Yahoo. When your website appears at the top of search results when people type in keywords related to your product, you'll get more visitors.
Social media marketing can be done via websites such Facebook, Pinterest Instagram, YouTube and Instagram. You can connect with your target audience. It is free, simple to set up and highly effective.
Each of these options has its pros, and cons. SEO takes effort and time, while direct market requires less effort. It is possible to miss the entire benefit of eCommerce marketing if your focus is on one method. We encourage you to combine multiple marketing channels.
For instance, you could send emails promoting your products and rank highly in search engine results. You can also advertise via social media and link to your site through those pages.
There are many marketing options for your eCommerce store. You can choose the most effective for your business, and then implement them over time. Good luck!
How to Make an Ecommerce Marketing Plan
The first step in selling is to determine what you want. It should be related to your business. However, it should also include enough variety to keep customers interested.
The second step is to determine how much advertising, promotion, and other marketing strategies you will need. Multimedia marketing techniques may be needed, such as direct mail blasts, email blasts or social media.
Once you have an idea of how much money is needed, you can begin to create a budget. A professional who specializes in emarketing might be able to help you choose the best marketing method for your company. They can help you choose the right method for your company.
Once you have a plan in place, it is time to implement it. This will make the process much easier if you hire someone to do all or part of the work.
There is no need to start from scratch and reinvent the wheel. Be sure to use proven strategies that are working for other online sellers. Remember to test everything before making any changes.
Remember that your ultimate goal should be to increase sales and profit. Your eCommerce marketing strategy should consider both long-term and short-term goals.
Our article on eCommerce marketing tips will help you increase your sales. We hope they can help you achieve your goals!
What are 3 examples in internet marketing?
Internet Marketing encompasses all activities online that are designed to promote products or services. Internet marketing includes email marketing, social media marketing, search engine optimization (SEO), pay-per-click advertising (PPC), and website design.
It's important to note that these terms do not necessarily mean you'll have to spend money to make money. There are plenty of ways to generate income without spending any cash whatsoever. However, the more you invest in each method, the better return you'll receive.
Email marketing is one of the most effective forms of internet marketing. This involves sending out emails to potential customers, informing them about your business and its latest offers.
Another popular marketing method is social media. Facebook, Twitter, LinkedIn and LinkedIn allow users to interact with friends and families and share information. These sites provide businesses an excellent way to communicate with their clients, increase awareness and build trust in their products or service.
Search Engine Optimization (SEO), which is a technique that increases websites' visibility on major search engines, can be used to boost their visibility. Webmasters can increase their site's traffic by improving the quality and quantity relevant backlinks.
Website design is the art and science of designing websites that are attractive and work well. Website designers design the website's layout. Website designers also make sure the website conforms to technical specifications and meets accessibility standards.
Advertising called Pay Per Click (PPC) allows advertisers to bid on keywords relevant their products and/or services. Advertisers are paid for each click on their ads. PPC ads often appear at either the top or lowest search results pages.
Statistics
- 81% of brands employ affiliate marketing, and eCommerce sites are particularly good candidates. (blog.hubspot.com)
- This allows us to deliver CPCs that are 80% less than average and CTRs 4-5 times higher than average. (marketinginsidergroup.com)
- Today, 81% of brands around the world have affiliate programs. (influencermarketinghub.com)
- From 2020 to 2022, eMarketer predicts that digital marketing will grow by 36% and take up 54% of marketing budgets! (marketinginsidergroup.com)
- Companies that use personalization are seeing revenue increases ranging from 6-10%. (blog.hubspot.com)
External Links
neilpatel.com
hubspot.com
youtube.com
statista.com
How To
How can you tell if your branding efforts are working?
Ask your customers. It is the best way of measuring your success. Ask your customers to tell you what they think about the brand. What do they love most about your company's brand? What are their biggest complaints? How can you improve?
Surveys are also possible on social media platforms like Facebook and Twitter. Simply ask your followers to rate you brand by posting a question. You can then analyze the results and determine which aspects are most successful.
Customer reviews are also available. Customers love to share their experiences with businesses, whether they are happy or dissatisfied. These comments will help you understand the opinions of people about your brand.
Here are some suggestions to help improve your brand.
- Be consistent. Do not change your marketing materials for every new product. You should keep your message consistent across all channels.
- Use multiple channels. Promoting your brand should be done via email, social media and websites.
- Your customers deserve the best. Make sure that you honor your promise of free shipping if you make it available. You could lose customers who expect easy delivery.
- Your brand is not just a logo. Your company's brand is everything. Take the time to build a complete image.
- Get feedback from your customers. You will be better off if you respond to customers' feedback sooner.
- Test different messages. One message may work better than the other. Maybe you have two messages very similar but one gets more replies. Either way, it's good to keep an eye on your stats to see which message is performing best.
- You can improve your brand by looking for ways. Do you think there are areas that could use improvement? Maybe you could add more videos to your website. You might also consider adding customer testimonials to your blog posts.
- A plan is essential. Once you've decided on your goals and objectives, you'll need to develop a strategy for achieving those goals. This includes setting a timeline for each objective. It is also important to set up milestones throughout the journey so you can track your progress.
- Measure your results. You can stop measuring when you reach your goal. Instead, set up a system to monitor your performance over time. This will help you to know if your progress is steady towards your ultimate goal.
- Repeat! Now that you've established a solid foundation for your brand, you'll want to continue to build upon it. If you're having trouble keeping up with your current marketing efforts, consider hiring someone else to help you out.
- Positive thinking is key. Negative feedback should not be ignored. However, it is important to not dwell on it. Instead, focus on the positive aspects of this feedback and how you can make it work for your brand.
- Utilize technology. The technology has given us many tools we couldn't have imagined. You can use these tools to your advantage. For example, you could create a mobile app for your brand.
- You can think outside of the box. Nothing wrong with trying something completely new. It's okay to try something new, but don't forget to think first.
- Have fun with it. Marketing is not supposed to be stressful. It's sometimes called “funmarketing”. It's important to enjoy your work.
- Know when to quit. If you feel that you have done everything possible, it is okay to quit. But don't give up too early. Sometimes, it is necessary to stay with something until you reach your desired results.
- You must not forget about consistency. Consistency is the key to success. So, invest some time into developing a schedule for your brand.
- Be patient. It takes time to build your brand. And, it won't happen overnight.
- Keep learning. Marketing is constantly changing. Keep up-to-date by reading blogs and attending webinars.
- Never stop learning. You can still learn from others even after you have achieved your goal.
- Enjoy the journey. Marketing is a lot of fun. Marketing doesn't have to be boring.
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By: Edu Legaspi
Title: Built for Success: 7 Habits of Highly Effective Teams
Sourced From: grow360.com/blog/built-for-success-7-habits-of-highly-effective-teams
Published Date: Tue, 07 Jul 2020 08:16:00 +0000