Are you able to align your marketing and sales teams? Are they working in silos with little to no understanding of each other's work?
You are not the only one if your marketing and sales teams don't work well together.
According to LinkedIn, 93% of sales and marketing professionals believe their company is having issues with alignment. This could include antagonism among teams, exclusion from planning and communication challenges.
Marketing and sales misalignment can lead to lower sales, lost leads and unhappy customers. Are you willing to improve the relationship between marketing and sales?
Neil Patel and Pipedrive will host a webinar on sales alignment and marketing alignment on May 24, at 8 o'clock PST.
Why is Marketing and Sales Alignment so Important?
If the left hand isn't paying attention, it can lead to lost revenue, poor customer service, and missed opportunities.
In the US, a lack of coordination in sales and marketing costs businesses $1 trillion annually.
Marketing creates, for example, a campaign to drive qualified leads to a landing page.
Sales redefined lead qualification a few weeks back, but marketing was not informed.
This landing page now has so many leads that sales won't follow up, it is overwhelming. Marketing says, “Look at all the traffic!” Marketing says, “Look at all that traffic!”
Sales sees low-quality traffic which will waste their time so they concentrate on leads from a paid marketing campaign.
Everyone is frustrated and everyone loses, even your customers.
How can you get everyone on board? Strategies that combine marketing and sales, increase communication and play to each person's strengths.
Which strategies should you choose? This is what we will discuss in the next webinar, which was created in partnership by Pipedrive.
Who should attend our Sales + Marketing Alignment webinar?
This webinar is for you if you have a sales and marketing team of at least two people.
This is why it's important to establish sales and marketing alignment right from the start.
This webinar is crucial if you have a large team and are struggling to get everyone on board. To help both teams share data, and strategies, we'll discuss a variety of strategies from automation to removing silos.
Everyone is part of the same team, and we all want to drive growth. Automation makes it so easy! Sharing data and insights can improve metrics for everyone, especially your bottom line.
What types of businesses is this webinar for?
Every business that has a sales or marketing team, even if they are only one person! This webinar will be of benefit to you.
This includes companies in industries such as:
- B2B companies looking to increase their sales and marketing metrics
- SaaS companies seeking to increase signups
- E-commerce companies looking to scale.
- Brick and mortar businesses struggle to grow online sales and in-person.
What you'll learn in our May 24th webinar
You'll learn seven strategies that will help you and your marketing team work together to generate leads, traffic and revenue in our next webinar.
Neil will discuss strategies such as using automation and integrations for eliminating data silos, aligning communication cadences, and integrating phone data so that both teams can benefit from it to improve customer service.
We'll provide data points and results for each strategy. Additionally, we will give step-by-step instructions for how to implement our strategies in your business.
The webinar will conclude with a Q+A session, where you can ask questions or get advice about implementing these strategies within your organization.
Do you want to be a part of our team? Register today to join us May 24th. We look forward to meeting you.
By: Neil Patel
Title: 7 Strategies That Will Get Powerful Results for Your Marketing and Sales Teams [Free Webinar on May 24th]
Sourced From: neilpatel.com/blog/sales-marketing-alignment-webinar/
Published Date: Tue, 10 May 2022 18:29:29 +0000
Did you miss our previous article…