Your digital marketing agency will only be as effective as the tools it has.
You can't give the best recommendations for improving their websites if you make poor client SEO reports.
Ubersuggest is here to help.
Ubersuggest is a website analysis and SEO tool that offers the best suite of reports. These reports can be used to help clients or make optimizations.
This post will explore the reasons agencies love Ubersuggest, and provide an in-depth review of its reports and tools.
Why Agencies Love Ubersuggest for Client SEO Reporting
Ubersuggest offers paid and free SEO and website auditing tools to both individuals and agencies. It has gained popularity in recent years. boasts over 50,000 users.
Ubersuggest, a digital marketing agency tool that allows clients to evaluate their websites, is a valuable one. You can access a variety of reports and tools, including keyword research, analysis, technical SEO and site speed.
The variety of reports make it an excellent tool for agencies to evaluate a client's website. Don't be deceived by the number of reports. These reports offer a lot of depth, which allows agencies to dig deeper into the data to provide valuable insights for their clients.
8 Ways Agencies Use Ubersuggest
Although we can talk about Ubersuggest's many reports and tools, it is more helpful to understand agency use. Here are eight ways that agencies can use Ubersuggest to market to their clients.
1. They create multiple projects per account
Agent analysts have to manage multiple client SEO projects simultaneously. Ubersuggest allows your agency to create one project per client for each account. This allows you to manage up 15 clients from one account.
It is easy to create a new project:
- Click on “New Project” at the top of the Dashboard section.
- Enter domain name and website name.
- For tracking purposes, select the language/country.
- You can add keywords to rank tracking by either manually entering them, copying/pasting or uploading a CSV.
- You can either type in the top competitors of your client or select from the pre-populated list.
- You can choose your tracking preferences and how much assistance you would like from Ubersuggest's specialists.
You're all done!
You can toggle between multiple clients SEO projects once you have created them.
2. Conduct technical audits
Did you know Only 15% of websites are able to maintain acceptable page speeds?
An easy way to identify low-hanging fruits for your client is to conduct a technical SEO audit. Every audit will identify various technical SEO elements such as duplicate headers and title tags, SSL certificate errors and a lack of meta description.
Ubersuggest is fast enough to run a SEO audit in just three minutes. Here's how.
Visit our SEO site auditor or click on “Site Audit” to the left of the Ubersuggest Tool.
Enter the URL you wish to audit and click “Domain” to perform a site audit. Or, “URL” to perform a page-level audit.
The audit is divided into three sections.
- Site Health
- Site Speed
The overview section will include information about on-site SEO elements and search traffic.
Site Health is an actionable section that provides a breakdown of your domain page by page. This section will show you the issues and errors that are present on your client’s website, so that you can take immediate action.
This section provides key takeaways that you can give to your clients so they can get value right away. This will help improve their website and increase their trust in you.
The Site Speed section is easy to understand. This section provides information about the loading times for desktop and mobile as well as an explanation of how long it took to load each page element.
An excellent tool to give you and your client actionable information that can improve their site's performance is the technical audit.
This resource has proven to be invaluable for both agencies and clients.
3. Complete Keyword Research
Ubersuggest is a tool that allows you to target the right keywords to your client's SEO.
We don't think so. We don't believe you?
Marketing agencies know the importance of targeted keywords that have been well researched. Keyword research is often not a priority for clients. Your clients might be using a few keywords that aren’t optimized or suitable for targeting.
What can you do to help? Ubersuggest makes it easy to become an expert on your client's SEO needs. Simply ask your client to provide a list of keywords they are using and then plug them into the Keyword Ideas report.
Ubersuggest's client SEO report provides a wide range of keyword optimization options, including new keyword ideas and related keywords. It also addresses questions that your client should answer when writing blog posts. This report will allow you to identify high-traffic keywords that are low-competition and help your client target them.
However, the initial keyword audit is not all.
Sign up to receive notifications about keywords so you know when they are most popular and when it is best to target them in both organic and paid campaigns.
4. Competitive Analysis
In the United States, e-commerce sales grew by 14.2 percent between 2021 and 2023. How can you ensure you are capturing your share of the growth without analyzing the competition?
It is crucial that your client conducts a competitive SEO analysis.
Your client will gain a greater understanding of their competitors if they know more about them. Your clients can then begin to create their niche by using this information.
You need to know where to start. Ubersuggest's similar websites report.
The Similar Websites report will reveal which keywords your competitors rank for. The report will provide you with a list of keywords your client shares, along with keyword gaps, estimated traffic and backlinks to competitors.
This information will allow you to create a complete one-on-one comparison between your client and their top competitors.
- What are their weaknesses?
- Where are they the best?
- What are the steps they can take to improve their rankings, traffic, conversions, and other factors?
5. Tracking rank
Your client's website must rank on Google's Search Engine Results Page (SERPs) if you want it to be found.
Only 0.78% of Google searchers click results from the 2nd Page. The CTR is worse as you dig deeper.
You need rank tracking to improve the SEO of your clients.
Rank tracking allows you to monitor your client's website rankings and track their progress so that you can react. It's important to track site performance and rank once your client has made changes to their website.
Ubersuggest's Rank Tracking Report will give an overview of performance changes including:
- The number of keywords that have seen a rise in their rankings over time.
- The number of keywords has decreased.
- The total number changed.
- The average position is shown in a graph.
- Current search results rankings for your keywords.
- Detail information about each client's tracked keywords
You can have the report emailed to your client each week for optimal performance tracking.
Select the client dashboard, then click “Rank Tracking” on the left-side menu. The ranking can be tracked based on specific dates, regions, or selected keywords.
This report has the best advantage: you can monitor site performance and keyword-level performance to identify SEO draggers and drivers for your client.
6. Link Building
Backlinko has found that the #1 Google search result has an average of 3.8% more backlinks than those in positions 2 through 10.
Simply put, high-quality backlinks will increase the rank of your site over similar websites that have fewer.
Link building is not about quantity anymore, but quality. This is why it is an integral part of client SEO reports.
Your site's domain authority will determine how high your SERP rankings. A solid link building strategy is crucial to your success.
How can you start to help your clients? Ubersuggest's Backlinks Opportunities Report:
This report will provide you with an overview of which websites are linking to competitors' websites.
This information will allow you to gain a better understanding of what high-quality websites are looking for in terms of content. This strategy may not work if your client isn't able to provide the content.
You can run the Backlinks Overview Report while your client is building their backlink profile. This report will display the following:
- your clients' domain authority
- How many domains link back to them?
- Number of backlinks to the website of your client
- Over time, backlinks and domains change
- New and lost domains, and more
Both Ubersuggest reports and marketing agencies are important for clients who rely heavily upon them for backlink support and opportunities.
7. They use the Chrome Extension
The Ubersuggest Chrome extension is used by over 300,000 people.
Regardless of how busy agencies may be, they are more likely to use the most convenient tools. Ubersuggest is a favorite tool for agencies to use when creating SEO reports for clients, especially with the Chrome Extension.
Ubersuggest Chrome Extension allows you to make the most out of your research time.
This is because you can search live on Google, YouTube and Amazon to find key information, such as:
- Paid and organic analytics
- Mobile and desktop search numbers
- Similar keywords
You can perform an SEO analysis on your client's website, as well as their competitors, in real-time. These reports can be used to supplement Ubersuggest reports to give clients even more insight.
8. They use the Google Analytics Integration
85.9% of websites with traffic analysis tools are using Google Analytics. Ubersuggest was designed to seamlessly integrate with this analysis tool.
Google Analytics is a valuable tool for all types of client websites. Ubersuggest allows you to connect Google Analytics accounts of your clients to their ongoing SEO reports.
You can also view:
- Organic visitors
- Historical traffic data
- Data for desktop and mobile browsers
You can also see data for the week, month, and day so that you can tailor it to your analysis requirements at any moment.
It is simple to integrate Google Analytics:
- Click “Connect with Google” from your client's dashboard.
- Choose the account that you wish to sign in with or click “Use another Account” if it isn't.
- Click “Connect” to select the property.
You will find additional modules that are based on the property's Google Analytics data.
How Agencies Use Ubersuggest to Answer Frequently Asked Questions
Ubersuggest where does it get its data?
Ubersuggest draws its data from many sources, including the Google Ads API as well as Google Suggest. Integration with Google Analytics provides additional data sources for analysis. It is a powerful tool to conduct client SEO reports.
What's Ubersuggest's main purpose?
Ubersuggest is an SEO tool that allows brands and agencies to reverse engineer SEO techniques from their competitors. The suite of reporting tools allows you to see the results of your competitors and make informed decisions based on that data.
Ubersuggest is free.
Ubersuggest offers a free version that allows users to do three searches per day for keyword analysis and competitor analysis. It also lets them perform site performance and site performance. The paid version is required for agencies that manage multiple clients' SEO projects.
Ubersuggest: Is it software?
Ubersuggest, a web-based search engine optimization tool, is available. It can be accessed from any computer that has internet access and your login details.
Conclusion: How Agencies Use Ubsuggest To Report Client SEO Results
Ubersuggest allows you to provide a top-of-the-line client SEO report with an intuitive interface.
Ubersuggest is an agency that allows you to manage multiple websites for clients in just a few clicks.
The best part is that you can track how your recommendations affect the websites of your clients in real time.
Although SEO changes made by clients can have a significant impact on rankings, it is possible to monitor many other metrics, such as traffic, backlinks and site speed.
Which one of the reports above are you most excited about?
By: Neil Patel
Title: How the Best Agencies Use Ubersuggest to Deliver Better SEO Reports to Their Clients
Sourced From: neilpatel.com/blog/how-the-best-agencies-use-ubersuggest-to-deliver-better-seo-reports-to-their-clients/
Published Date: Tue, 17 May 2022 15:18:50 +0000
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