It's hard to write copy. It doesn't matter if you're writing product descriptions, or PPC ads. The repetitive nature of the tasks can sap your creativity. This is where AI copywriting comes into play.
You could give the machine some instructions, and it would generate compelling copy, while you focus on other tasks.
It's now possible thanks to AI copywriting tools powered with machine learning. Let me show you how it works, and how it can transform your content marketing strategy.
What is AI Copywriting? How does it work?
AI copywriting can be described as computer-generated text that is created by natural language processing tools.
You need to decide on the topic you want to write about, and what type of content you require. You can write anything, from a blog post or a brief ad. Next, you decide what parameters the AI tool should follow. You might decide to advertise a new yoga class on social media.
After receiving the instructions, the machine generates content by analysing similar content found on the internet and turning it into something new.
You can bet that AI is being used to the advantage of many companies, since it has become an integral part of marketing.
It can be difficult to stand out among competitors when there is so much copy. Vanguard, an investment company, created personalized ads using AI to find which ads resonated with its target audience.
What did you get? The conversion rates have increased by 15%
The American Marketing Association (AMA) is another example of an organization that you might find impressive. The AI copywriting tool is used to create newsletter content for the 100,000 subscribers. The AMA can personalize headlines and content for individual subscribers by using AI newsletter analytics and personalization.
How did it have an impact? This resulted in a 42 percent monthly engagement rate, which is higher than the industry average and keeps subscribers coming back for more.
These results are impressive, but you don't have to rely on AI copywriting tools. These results can be used as a guideline, but you should also add your voice and tone to give it your own personal touch.
Why should you use an AI copywriting tool?
These tools might be used by marketers and copywriters for a variety of reasons.
First, using copywriting AI tools saves you time. These tools are able to analyze data faster than humans, and can generate complete articles instantly.
Think about how easy AI copywriting can be. AI copywriting can handle bulk content such as product descriptions. This allows you to concentrate on more challenging marketing tasks, like lead generation or KPI tracking.
AI copywriting tools can help you avoid the "writer's block" that almost every writer has at one time or another. An AI tool can help you brainstorm ideas and generate content.
It's worth looking into AI copywriting if you are a content creator who has multiple deadlines and dreams of scaling up your content production. You can also expand AI copywriting if you're a general marketer who has many roles.
AI Copywriting Limitations
AI copywriting is like any other digital marketing tool.
First, AI technology is amazing, but AI copywriting tools can't create anything original. This is a machine. They are fed articles and content by human copywriters, and then mix them together to create new things.
AI tools can produce amazing copy. However, just because it is "new" doesn't necessarily mean that it is original.
AI tools cannot replicate human emotion. This is a problem. Marketing is all about emotion. Emotions are more powerful than any other variable when it comes to consumer purchasing behavior. Therefore, you should use your content to instill emotion.
It's great for large projects but you may not find AI copywriting useful for creating emotive posts that require a more personal touch or true creative thought.
The AI tools that we currently have aren't very good at picking up "awkward” phrasing. Even though the writing is generally grammatically correct, it's still important to proofread the copy to spot any awkward words or incorrect phrases.
What's the takeaway? The conclusion? While AI copywriting tools are a great tool for marketing, they can't replace human content creation. Consider them another tool in your arsenal.
5 Ai Copywriting Tools for Content Creation
Are you ready to test out AI tools for copywriting? There are many tools available, but these are the ones I recommend you use first.
Are you suffering from writer's block. CopyAI can help. CopyAI is here to help you get inspired in minutes.
It works. It is a straightforward concept. CopyAI employs a sophisticated machine language model called GPT-3 to create authentic and human-like copy in a matter of seconds. Select a copy type and provide descriptions, words and phrases to help base the content. CopyAI will do the rest.
CopyAI's simplicity to use is one of its greatest strengths. CopyAI is easy to use. You just need to write a few words, including Instagram captions and product descriptions.
CopyAI's suite of ideas generation tools is what makes it stand out. CopyAI can help you get moving again, whether you have a blog post idea to come up with or are stuck in crafting nurture sequences.
There are three options available. You can choose from one of three packages. The free option limits you to 2,000 words per month. For $49, you get 40,000 words per month. The Pro package includes over 90+ copywriting tools. You can also create content in 25 languages using discount/sales or nurture sequences.
Copy.ai can help you support a larger team by allowing you to demo the software using the "Get in Touch" button.
If you are unsure whether CopyAI is right to you, you can try the free package or some of the free copywriting AI software tools.
- Meta description generator
- Tools for calling to action
- LinkedIn headline generator
- Sentence rewriter
img alt="CopyAiAI Copywriting Tool" class="wp-image-166750" height="376" loading="lazy" sizes="(max-width: 700px) 100vw, 700px" src="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting4-1.jpg" srcset="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting4-1.jpg 700w, https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting4-1-350×188.jpg 350w" width="700"/>
We've all been there. We slave away on an article and think we have done an amazing job. Then we return to look at our work again.
What's the problem? The problem?
Although we can't all afford editors, the Wordtune AI copywriting tool fits within most people's budgets.
Wordtune is a tool that works with you in real time, helping you to rephrase and modify your content without losing flow, tone or meaning.
It's not an article generator like CopyAI so it's ideal for marketers who need assistance writing copy.
img alt="Wordtune AI Copywriting Tool" class="wp-image-166751" height="452" loading="lazy" sizes="(max-width: 700px) 100vw, 700px" src="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting3.jpg" srcset="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting3.jpg 700w, https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting3-350×226.jpg 350w" width="700"/>
Wordtune is a tool that helps content writers with all aspects of writing, from sentence length to complete article rewrites. This is a great tool for marketers who wish to reuse content on different platforms and need help with condensing or rewriting their copy.
The Chrome extension can be added to any website, including Google Docs, Twitter and Grammarly. This makes it one of the most effective grammar-assistance and AI tools.
There's also a free program for those who just need help with rewriting a sentence.
If you need to have access to sentence length controllers, tone adaptation and an article summaryr, then sign up for Premium. You have two options: either you can pay $24.99 per month or you can save money by paying $119 for the entire year. All features, except team billing, will be available to you.
Are you a business owner or do you manage multiple teams? The Premium for Teams tier is available. Wordtune can be reached via the "contact us" link for more information.
Copysmith can help you scale your marketing efforts and drive growth with copy. Copysmith can help you.
Copysmith provides the AI copywriting tools that you need, whether you are a freelancer, or you manage an in-house marketing department.
Copysmith offers a wide range of tools that are ideal for busy copywriters and marketing teams.
Copysmith offers a variety of tools that can be used to generate copy for online stores or on platforms like Amazon or Etsy.
Perhaps you are a marketer and need taglines to increase your brand awareness. Copysmith can help you turn your brand vision into memorable advertising copy. You can also store all of your client copy in one location.
img alt="Copysmith AI Copywriting Tool" class="wp-image-166752" height="348" loading="lazy" sizes="(max-width: 700px) 100vw, 700px" src="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting6.jpg" srcset="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting6.jpg 700w, https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting6-350×174.jpg 350w" width="700"/>
There is no free option. However, if you are happy to pay for AI copywriting support you have three options.
The Starter package is the first. It costs $192 for an annual subscription. That works out to $16 per month. You can also opt for a monthly subscription which costs $19 per month. You'll receive 20 plagiarism checks per year, Google Ad integrations and Chrome extensions that allow you to access copywriting support from within your browser.
The Professional tier costs $600 per annum (or $50 per month if you subscribe monthly). The Starter package includes everything, plus 100 plagiarism tests and 400 credits (upto 260k words per month) to get your creativity flowing.
The Enterprise package offers unlimited content creation, plagiarism checks, a suite integrations, custom templates and in-app support.
Click the 'Schedule a Demo to learn more about the Enterprise Package.
Are you heavily dependent on data in your daily decision-making? Wordsmith might be a good choice for you.
img alt="Wordsmith AI Copywriting Tool" class="wp-image-166753" height="291" loading="lazy" sizes="(max-width: 700px) 100vw, 700px" src="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting5.jpg" srcset="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting5.jpg 700w, https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting5-350×146.jpg 350w" width="700"/>
This platform generates natural-sounding content by analyzing large data sets. It can be used for journalism and financial reporting.
Wordsmith is an AI-powered copywriting tool that turns cold data into compelling narrative. It has been recognized by Yahoo! and the Associated Press. It has clients such as the Associated Press, Yahoo!, and the NBA's Orlando Magic.
Wordsmith allows you to publish from anywhere with lightning speed, easy scalability and real-time analytics.
Wordsmith doesn't have access to the pricing structure. To request a demo, and to tell Wordsmith more about your business and content requirements, you will need to contact them.
Are you looking for an AI tool to help with copywriting that scales with your business? Writesonic may be the solution.
Writesonic has been "trained" to write copy for successful brands. It is the AI copywriting tool that's preferred by over 300,000 users (freelancers and businesses worldwide). Writesonic is easy to use. Simply select a template and provide a few lines description. Writesonic will then give you multiple copy samples to choose from.
Writesonic is a great tool for marketers who need to automate mundane tasks such as welcome emails and meta descriptions. You can adjust your billing structure to fit your business' changing needs.
The landing page generator is however, the best feature. You can quickly create a landing page that is optimized and engaging by providing just a few details. An interactive example of Writesonic's capabilities will give you an idea of the power of Writesonic.
img alt="Writesonic AI Copywriting Tool" class="wp-image-166754" height="320" loading="lazy" sizes="(max-width: 700px) 100vw, 700px" src="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting1.jpg" srcset="https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting1.jpg 700w, https://neilpatel.com/wp-content/uploads/2022/08/AI_copywriting1-350×160.jpg 350w" width="700"/>
There are three pricing levels.
- No cost trial. This includes 6,250 words which will allow you to test Wordsonic's tools.
- The Short Form package offers short-form content templates such as product descriptions and Facebook ads. The package is $10 per month and provides 12,000-120,000 words each month, depending on which option you select: 'economy', 'average', 'good', or 'premium.
- The Long Form package includes long-form content such as ebooks and blog posts for $19 per month or $13 if the annual deal is chosen. You also get bulk processing, priority support and priority access to all new features with the long-form package.
Every package includes 25 languages, Zapier integrations and a 1-click WordPress exporter.
What's AI Copywriting?
Artificial intelligence is used to create copy for websites and marketing campaigns. This could be website text, email newsletters, or social media posts.
Is AI Copywriting Worth it?
It all depends on what you need. AI may be an option for you if you are looking for an easy and quick way to create high quality copy. AI copywriting tools can be used to outline, generate ideas and overcome fear of blank pages. Although they are a great starting point, it is important to still add your voice, check facts and add stats to make your content unique and valuable to your audience.
AI copywriting tools are great for digital marketers and busy copywriters. They can help you increase your content creation and reach your business goals. They are easy to use and fun. The best part is that they create natural and engaging copy to help you with your content needs.
Every AI copywriting tool is different so it's a good idea to try a few free trials before making a purchase. You can get an idea of the tools and which one is best for your business strategy by trying them out.
Have AI copywriting tools been tried?
By: Neil Patel
Title: Best AI Copywriting Tools (2022 Update)
Sourced From: neilpatel.com/blog/ai-copywriting/
Published Date: Wed, 14 Sep 2022 07:00:00 +0000